Butterfinger and Borderlands 4 Launch Licensed Sweepstakes

By Allison Watkinson TLL Reporter Ferrero, 2K Games and Gearbox Software have teamed up for a promotional activation featuring Borderlands 4 and the Butterfinger candy brand. Called Game Better with Butterfinger, the collaborative partnership has launched a licensed sweepstakes event that will select a new winner every week until July 31, 2025. The collaboration is … Continue reading Butterfinger and Borderlands 4 Launch Licensed Sweepstakes