By Allison Watkinson
TLL Reporter
Dr. Seuss Enterprises and Imagine Learning have launched a licensing partnership to bring Dr. Seuss books to the Imagine Language & Literacy platform.
This collaborative partnership marks the first time that the Dr. Seuss portfolio will be made available through an educational technology platform.
“Building reading skills at an early age is critical to children’s success later in life, and an important part of Dr. Seuss Enterprises’ mission,” said Dr. Seuss Enterprises CEO, Susan Brandt. “We selected Imagine Learning as our exclusive education technology partner because of their commitment to educational excellence and innovation.”
Per the terms of the agreement, a new digital portal called Seuss Corner will be added to the Imagine Learning platform.
The digital portal will provide users with access to a selection of more than 30 different mobile-friendly Dr. Seuss eBooks.
This includes popular titles such as The Cat in the Hat, Green Eggs and Ham and Oh, the Places You’ll Go!
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“This partnership ensures that Dr. Seuss’s legacy of making reading fun and accessible continues to evolve in our digital age,” said Dr. Seuss Enterprises CEO, Susan Brandt. “Together, we’re creating new ways for children to experience the magic of these timeless stories while also developing their reading skills and a lifelong love of reading.”
Starting this month, Seuss Corner will be seamlessly integrated into the company’s existing Imagine Language & Literacy platform for both new and current customers.
In addition, educators will receive exclusive access to 12 creative choice boards that feature themed monthly activities, specialized reading materials and comprehensive teaching resources.
“This partnership represents more than just digital access to beloved books,” said Imagine Learning SVP, Sarah Anderson. “We’re creating a comprehensive literacy experience that combines the whimsical world of Dr. Seuss with research-based educational practices. This is about transforming how children engage with reading and supporting educators with powerful new tools to inspire learning.”
Going forward, Imagine Learning plans to further expand Seuss Corner with additional features and functionality such as interactive reading, progress-tracking, and more.
“This partnership represents the perfect fusion of educational excellence and imaginative storytelling,” said Imagine Learning CEO, Jonathan Grayer. “By combining our proven literacy platform with Dr. Seuss’s beloved content, we’re creating an opportunity to engage young readers and foster a lifelong love of learning. This collaboration aligns perfectly with our mission to ignite learning breakthroughs and create educational experiences that inspire and delight.”
Founded in 1993, Dr. Seuss Enterprises is a global children’s entertainment and licensing company focused on promoting literacy, education, creativity and self-confidence through the works of Dr. Seuss.
All of the profits generated from Dr. Seuss Enterprises’ business endeavours are used to benefit charitable organizations that focus on causes such as education, health care, animal conservation and the arts.