Hybrid Meta in Landmark Deal With Warner For ‘Phygital’ Merchandise
By Gary Symons TLL Editor in Chief Metaverse company Hybrid Meta is going beyond digital, offering ‘phygital’ products in a partnership with Warner Bros. Discovery Global Consumer Products. Phygital products are those offering both a digital and physical version of an item. For example, a consumer could buy a physical shirt for wear in real … Continue reading Hybrid Meta in Landmark Deal With Warner For ‘Phygital’ Merchandise
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