Nike Signs Historic 12-Year Partnership Extension with NBA, WNBA

By Allison Watkinson TLL Reporter Nike has signed a multi-year extension to its global outfitting, merchandising, marketing and content agreement with the NBA and the WNBA. The renewal of the official licensing agreement follows eight years of service since the outfitting, merchandising, marketing and content partnership first began in 2015. Under the terms of the … Continue reading Nike Signs Historic 12-Year Partnership Extension with NBA, WNBA