By Allison Watkinson TLL Reporter HI-CHEW has partnered with the Lonely Ghost lifestyle brand to launch limited-edition apparel for the holiday season. The co-branded collection includes a matching sweatsuit set and snapback hat in a bright red colorway inspired by HI-CHEW Strawberry candy. "Our favorite collaborations are the ones that make people do a double-take; the … [Read more...] about HI-CHEW and Lonely Ghost Release Licensed Loungewear
Morinaga
Beanstalk Named Global Licensing Agency for Hi-Chew Candy Brand
By Allison Watkinson TLL Reporter Hi-Chew has appointed the Beanstalk licensing agency to extend its fruit candy brand into new product categories.Beanstalk is a global brand extension licensing agency that works alongside its clients to develop licensed products and services.The agency offers a wide range of services such as licensing representation, cultural intelligence, … [Read more...] about Beanstalk Named Global Licensing Agency for Hi-Chew Candy Brand
IT’SUGAR NoHo: Pink, Sweet & Raunchy
Every once in a while, we like to get out of the office and do some window shopping. Have requests for a future store check? Contact the editor at karina@plainlanguagemedia.com with the stores you'd like to see in the New York City area. This month, we checked out a confectionery retailer that seeks to indulge pop culture trends as well as a sweeth tooth. Founded in 2006 by … [Read more...] about IT’SUGAR NoHo: Pink, Sweet & Raunchy