Smiley and Angry Birds Celebrate Anniversaries with Global Licensing Program

By Allison WatkinsonTLL Reporter SmileyWorld and Rovio Entertainment’s Angry Birds have signed a global licensing partnership to integrate Smiley icons into Angry Birds mobile games and expand into a broad consumer products program. The collaboration is set to anchor a yearlong joint marketing campaign in 2027. The deal, described by both companies as a “landmark … Continue reading Smiley and Angry Birds Celebrate Anniversaries with Global Licensing Program