By Allison Watkinson
TLL Reporter
Minted has partnered with Real Housewives of NY star Brynn Whitfield on a home collection sourced from Minted’s global community of independent artists.
The licensed collection includes pieces from artists and brands such as Keren Toledano, Swift and Stone, Kristen Yezza, Kamala Nahas, KuuPottery, Deborah Velasquez and Shina Choi.
The Brynn Whitfield x Minted art and home décor collection is available through the official ecommerce website for the Minted online marketplace.
As part of the partnership, Minted and Whitfield collaborated to furnish the celebrity’s apartment in NYC with the limited-edition art prints, original pieces and home décor from the curated collection.
Minted’s team of art styling experts worked alongside Whitfield to pick more than 50 items for spaces throughout her home including the entryway, living room, glam room, bedroom and walk-in closet.
To support the launch of the collection, Whitfield showcased an exclusive video tour of her renovated New York City apartment through her social media channels.
Minted is an online marketplace that offers a wide range of products from independent artists and creators around the world.
The Minted platform uses crowdsourcing technology that allows consumers to vote for the designs that they would like to see featured on Minted products.
The winning designs are then manufactured by Minted and sold through its online store and retail distribution partners.
Brynn Whitfield is a cast member of Bravo’s current edition of The Real Housewives of New York City reality TV series.
Prior to joining the series, Whitfield spent her career creating promotional campaigns for global brands such as Unilever, Johnson & Johnson, Assembly and Shell Oil.