TLL Staff
The spooky season is here, and Warner Bros. Discovery is pulling out all the stops for a Scooby-Doo promotion with new programming and licensed products.
The month-long celebration is dedicated to Scooby-Doo and the Mystery Inc. Gang, and will also mark the 25th anniversary of the film Scooby Doo and the Witch’s Ghost, and the characters the Hex Girls.
The adventures of Scooby Doo and the gang will be all over TV screens. The celebration kicks off with a lineup of Scooby-Doo episodes on Cartoon Network and MeTV Toons, while Max will host beloved Scooby-Doo films and a special Velma Halloween episode. Fans can also enjoy a 48-hour Scoobtober Movie Marathon on MultiVersus’ Twitch channel and the WB Kids YouTube channel.
Warner Bros. Discovery Global Consumer Products has partnered with brands like PUMA, Crocs, Walmart, and Loungefly to release Scooby-inspired products. Fans can look forward to new apparel, homewares, toys, and more, all celebrating the beloved mystery-solving pup.
Warner says the Scoobtober event promises a month of spooky fun, engaging content, and exclusive merchandise, making it a must-see event for Scooby-Doo fans of all ages.
This year, in honor of the Hex Girls’ 25th anniversary, Scoobtober spotlights the powerful girls of the Mystery Inc. Gang and Luna, Dusk and Thorn, known as the Hex Girls, iconic in the Scooby-Doo universe for blending supernatural vibes with their catchy, spooky tunes.
Programming Highlights
From October 1 to October 31, WB Kids YouTube channels will host a month-long Scooby-Doo livestream, featuring six fan-favorite episodes. For even more Scooby-Doo fun, fans can join the Scoobtober 48-hour Movie Marathon to livestream 37 Scooby-Doo movies and check out compilations of some of the most beloved moments from the series. The fun starts October 26 at 10 a.m.
Additionally, Warner Bros. Discovery Global Consumer Products (WBDGCP) has teamed up with partners like PUMA, Crocs, Walmart, Loungefly, BarkBox,BoxLunch, WB Shop and more to release heaps of Scooby-inspired products.
MultiVersus, the free-to-play platform fighter game, featuring an ever-expanding roster of popular characters based on Warner Bros. Discovery franchises, is celebrating Scoobtober with a 48-Hour Movie Marathon livestream on the game’s Twitch Channel from Oct. 26 at 10 a.m. PT through Oct. 28 at 10 a.m. PT. Based on the amount of viewing time of the stream, MultiVersus players will be granted free in-game rewards, including the But It Has 3 Bathrooms profile icon, Mystery Inc. Shaggy character variant, and 100 Gleamium (in-game currency). Fans can also test their knowledge with rounds of live Scooby-themed trivia, enjoy Scooby-themed games, and join in Hex Girls Karaoke.
MeTV Toons is the new TV home of Scooby-Doo!, airing weekdays at 6 p.m. ET/PT and Sundays at 3 p.m. ET/PT. In celebration of Scoobtober, on Sunday, October 27 at 3 p.m. ET/PT, The Sven Squad from MeTV’s House of Svengoolie will also make a special appearance on MeTV Toons to present the “Scooby-Doo! Sunday Special – Hosted by the House of Svengoolie.”
Boomerang is pulling out all the stops for Scoobtober with 11.5 hours of Scooby-Doo programming every weekday throughout the month. Weekends will feature 24-hour Scooby-Doo marathons, each day spotlighting a different series.
For Scooby-Doo’s favorite month, Max will be celebrating Scoobtober with the return of some of the most beloved Scooby-Doo films including Scooby-Doo and the Witch’s Ghost, Scooby-Doo on Zombie Island, Scooby-Doo Cyber Chase and Trick or Treat Scooby-Doo.
There will also be a Velma Halloween special, from Warner Bros. Animation, streaming on Thursday, October 3, 2024, exclusively on Max. Velma: This Halloween Needs to be More Special!
With just 24 hours to bring Velma back, the friends search for a dark spellbook while trying to avoid the wrath of a vengeful spirit. But as the annual Sexy Halloween party nears, Velma and the gang must face their biggest fears… if they all want to make it out alive.
Mystery Inc. will also be hitting screens on mobile devices in a big way, as TikTok will be going live on October 19 from 8 a.m.–8. p.m. with the ‘Scoobtober Scoobstream’ with a replay on October 31. During the stream, fans will be able to catch some of the show’s most memorable scenes featuring the Hex Girls and even some of the most requested clips straight from fans’ TikTok comments.
Fans will also want to check out Scooby-Doo’s Instagram and Facebook for special tricks and treats in honor of Scoobtober all month long.
Top Licensing Partners Joining the Scoobtober Festivities
In addition to a massive amount of programming, Warner Bros. Discovery will be unveiling a wide assortment of new products, created with top licensing partners, including an all-new exclusive collection featuring the Mystery Inc. Gang.
Fashion & Accessories: The mystery of ‘what to wear’ has been solved, thanks to partners like Crocs, PUMA and more.
The new Scooby-Doo Crocs features a groovy collection of clogs and Jibbitz charms that will have the whole family walking in style.
An all-new collection with PUMA is set to launch this November, while a new Loungefly backpack and wallet featuring Scooby-Doo dressed as a skeleton is spooky fun for the kids.
Join Shaggy, Scooby, and the rest of Mystery Inc. as they come face-to-face with a creepy brigade of classic crook creations on the incredible Scooby-Doo x RSVLTS collection of classic button-down shirts. The recently released collection by Black Milk is perfect for those who like their Halloween spookiness with a side of nostalgic kitsch.
Back by popular demand and available for pre-order now, the Taylor Joelle Scooby-inspired collection offers a wide range of apparel from dresses to tees for the whole family.
Retail: Fans can celebrate Scoobtober in style with new collections at their favorite retailers, including Walmart, with Scooby-Doo-inspired products including pajamas for adults and kids, perfect for displaying your fandom. The Hex Girls will be taking center stage at FYE with an exclusive backpack. Hijinks will be had by the whole family after you check out the new lineup of costumes dedicated to Scooby-Doo and his friends at Spirit coming just in time for Scoobtober. Rock out in eco-goth fashion with the Hex Girls on their World Tour at BoxLunch with an exclusive tee.
Toys & Collectibles: Playmobil’s award-winning Mystery Mansion Playset has been perfect for little detectives for years and has created endless spooky adventures, and there’s also the Playmobil Mystery Machine set with everything you need for a good ghost-hunting adventure.
Home & Pet: The Scooby-Doo Halloween Bundle from BarkBox with chew toys, treats and accessories makes the perfect gift for your furry friends. Get into the Halloween spirit with Sassy Woof’s all-new collection of collars, harnesses, and leashes sold at Petsmart. And if you’re searching for decorations for Scoobtober, look no further than Gemmy’s inflatables or plush waddler.
Publishing: Scoobtober also marks the publication of three new stories. You can pick up the new Scooby-Doo! And Friends! A Halloween Mystery! from Random House Children’s Books as well as Scooby-Doo: Velma and the Mystery of the River Ghost from Running Press to get into the Scoobtober Spirit.
Launching on October 1, the Scooby-Doo Character Studio invites fans to step into the world of Mystery Inc. by creating their very own personalized Scooby-Doo character. Once designed, fans can fully immerse themselves in a spooky, custom Scooby-Doo story alongside the Mystery Inc. Gang. To make the experience even more memorable, fans can purchase a personalized book featuring their character’s adventure or shop for a variety of products showcasing their unique Scooby-Doo creation.
Food & Beverage: You’ll never be short on Scooby Snacks, thanks to the all-new line of fine frozen foods from Golden West Food Group.
The Scooby-Doo Scooby Snacks food line will be sold exclusively at Walmart and includes items like Mac & Cheese Bites, Pizzaquitos, Nacho Chicken Bites and many more Shaggy and Scooby-Doo-approved treats.