By Allison Watkinson TLL Reporter Laura Ashley has partnered with VQ to expand its U.S. product portfolio with a new line of licensed small kitchen appliances. VQ is a British manufacturing company that specializes in home electronics and appliances. The company offers a wide range of products across household appliances, kitchen technology, digital radios, bluetooth … [Read more...] about Beautify Your Tea and Crumpets With Laura Ashley Small Appliances From VQ
Corporate
New Starburst Flavored Sparkling Ice Drinks Go Viral on Social Media
By Allison Watkinson TLL Reporter The Sparkling Ice brand, crafted by Talking Rain Beverage Company, just launched a new line inspired by the flavor of Starburst candies. The Sparkling Ice STARBURST collaboration has resulted in a new line of zero-sugar Sparkling Ice flavors that capture the taste and sensory experience of STARBURST original fruit chew … [Read more...] about New Starburst Flavored Sparkling Ice Drinks Go Viral on Social Media
Popup Bagels Inks a RedHot Deal for a Spicy, Licensed Butter Spread
By Allison Watkinson TLL Reporter Popup Bagels has entered a licensing partnership with Frank's RedHot for a spicy limited-edition RedHot Butter Spread. The partnership between Popup Bagels and Frank’s RedHot was managed by the marketing activation agency, Gamma Communications Inc. Popup Bagels is a specialty bagel and schmear brand that was initially founded in 2020 … [Read more...] about Popup Bagels Inks a RedHot Deal for a Spicy, Licensed Butter Spread
Starwood Brands Facilitates Key Deal Between RCA and Top Tech
By Allison Watkinson TLL Reporter The RCA consumer technology brand has entered a licensing partnership with Top Tech for an audio and mobile accessories collection. RCA is an American tech brand that was initially founded in 1919 as a joint venture by General Electric, AT&T, Westinghouse and United Fruit Company. A global trademark of Established Inc., the RCA brand … [Read more...] about Starwood Brands Facilitates Key Deal Between RCA and Top Tech
Milksha Opens What May Be World’s Highest Bubble Tea Cafe
By Allison Watkinson TLL Reporter The Milksha bubble tea brand has opened a new store that is located in Taipei 101's observation deck in Taiwan. Initially established in 2008, the Milksha beverage brand has expanded to include 450 retail locations across the globe. Milksha's beverages are made by hand using fresh milk, natural flavors and premium ingredients such as … [Read more...] about Milksha Opens What May Be World’s Highest Bubble Tea Cafe
Jack Link’s Launch New Flavors Inspired by Fritos Chili Cheese and Flamin’ Hot
Two of the most popular snack brands in America, Jack Link’s and Frito-Lay, have teamed up to create new flavors of meat snacks. The new product line will combine the taste of Fritos Chili Cheese and Flamin’ Hot with Jack Link’s high-quality jerky and cheese sticks. The new products, which include beef jerky, meat sticks, and cheese stick and meat combos, are seasoned … [Read more...] about Jack Link’s Launch New Flavors Inspired by Fritos Chili Cheese and Flamin’ Hot
Fans Get a Kick Out of Miraculous-Themed Kung Fu Tea Beverages
By Gary Symons TLL Editor in Chief Kung Fu Tea is getting a superpowered boost, launching two new beverages inspired by the animated hit show action-comedy series Miraculous—Tales of Ladybug & Cat Noir. "We are thrilled to join forces with superheroes Ladybug and Cat Noir who are cherished by fans worldwide," said Matthew Poveromo, Marketing Manager, Kung Fu Tea. … [Read more...] about Fans Get a Kick Out of Miraculous-Themed Kung Fu Tea Beverages
Nothing Says I Love You Like Krispy Kreme ‘Dough-Notes’
By Allison Watkinson TLL Reporter Krispy Kreme has launched a new promotional Valentine’s Day collection called Krispy Kreme's Valentine’s Day Dough-Notes. The limited-edition Krispy Kreme collection features four new heart-shaped doughnut varieties called You Color My World, I Love You A Choco-Lot, You’re Berry Sweet and Without You I’d Crumble. The You Color My World … [Read more...] about Nothing Says I Love You Like Krispy Kreme ‘Dough-Notes’
Must Read: Licensing Haus Launching Licensing Campaign For Heathcliff’s 50th Anniversary
By Gary Symons TLL Editor in Chief The tough but lovable street cat Heathcliff is back, with a new licensing program marking the popular character’s 50th anniversary. The TLL Top 20 licensing agency Licensing Haus is taking the helm for the new program, which is coming off of two successful launches from streetwear fashion studios The Hundreds and Sleepy Peach. But … [Read more...] about Must Read: Licensing Haus Launching Licensing Campaign For Heathcliff’s 50th Anniversary
Lamborghini’s Racing HyperCars Featured in CSR Racing
By Allison Watkinson TLL Reporter Zynga and Automobili Lamborghini have announced a multi-year licensing agreement that names CSR Racing an official partner for Lamborghini's prototype hypercars. CSR Racing is a mobile gaming franchise from the Zynga-owned subsidiary, NaturalMotion, that focuses on racing realistically rendered sports cars. The multi-year licensing … [Read more...] about Lamborghini’s Racing HyperCars Featured in CSR Racing