By Allison Watkinson TLL Reporter The recently-launched Renaissance Licensing agency has officially announced its initial roster of clients. The agency's initial client roster includes global licensing representation for the estates of late film stars Steve McQueen and Charlie Chaplin, as well as for the retro file-sharing brand LimeWire. “My family and I are thrilled … [Read more...] about New Licensing Agency Renaissance Signs Up Multiple Clients
Corporate
‘Rock Star Baker’ Dolly Parton Enters Expanded Licensing Deal With Duncan Hines
By Allison Watkinson TLL Reporter Acclaimed musician and entrepeneur Dolly Parton has entered into an exclusive licensing agreement with Conagra Brands for an expanded collection of Duncan Hines’ food products. The new line of Dolly Parton x Duncan Hines products will include a range of frozen, refrigerated, grocery and snack items inspired by Southern comfort … [Read more...] about ‘Rock Star Baker’ Dolly Parton Enters Expanded Licensing Deal With Duncan Hines
Rocio Fernandez Promoted to Role of Creative Executive at Bulldog Licensing
By Allison Watkinson TLL Reporter Bulldog Licensing has promoted Rocio Fernandez from her previous position of licensing approvals coordinator to the new role of creative executive. After only two years at Bulldog, Rocio has established a reputation in the licensing industry as a professional who has a strong understanding of the creative needs of the agency's … [Read more...] about Rocio Fernandez Promoted to Role of Creative Executive at Bulldog Licensing
Underscore Talent Creates Culinary Division Headed by Noah Swimmer
By Gary Symons TLL Editor in Chief The agency Underscore Talent has created a new division devoted exclusively to culinary talent, such as celebrity chefs, food bloggers, writers and influencers. The new culinary division will be headed by Noah Swimmer, who was also recently promoted to become a partner of the company. "Featuring more than forty top food creators, … [Read more...] about Underscore Talent Creates Culinary Division Headed by Noah Swimmer
Gifting Specialists Kimm & Miller License Candies From Swizzels
By Allison Watkinson TLL Reporter Kimm & Miller has signed a licensing agreement securing rights to offer food gifting products based on the Swizzels' candy portfolio. Swizzels is an independent UK-based confectionery company that manufactures and licenses a variety of branded candy products. This includes branded products such as Love Hearts, Refreshers, … [Read more...] about Gifting Specialists Kimm & Miller License Candies From Swizzels
Cosworth Licensing Campaign Celebrates 65 Years of Automotive Excellence
By Allison Watkinson TLL Reporter The British auto brand Cosworth is marking 65 years of innovation with a new licensing program led by Faster Brands. Cosworth is one of the world's leading designers of engines and advanced automotive components. The company has a rich and storied history designing engines for world famous Formula 1 racing teams, and developing … [Read more...] about Cosworth Licensing Campaign Celebrates 65 Years of Automotive Excellence
Crest + Oral B Puts Smile on Your Face With Rube Goldberg Machine Challenge
By Gary Symons TLL Editor in Chief The Rube Goldberg Institute says it's thrilled to have Crest + Oral B as sponsors for the 2024 Rube Goldberg Machine Contest. The involvement of Crest in the annual challenge truly is a special event for the Institute. This will be the 35th anniversary of the Rube Goldberg Machine Contest (RGMC), which is marking the occasion by … [Read more...] about Crest + Oral B Puts Smile on Your Face With Rube Goldberg Machine Challenge
Monterey Bay Aquarium Launches a Fishy Licensing Program With Moxie & Co.
By Allison Watkinson TLL Reporter The Monterey Bay Aquarium has appointed Moxie and Co. to manage its global consumer products licensing program. The Monterey Bay Aquarium is a public non-profit aquarium that focuses its efforts on marine science and ocean conservation. To further support its ocean conservation efforts, the Monterey Bay Aquarium works to ensure that all … [Read more...] about Monterey Bay Aquarium Launches a Fishy Licensing Program With Moxie & Co.
Falcon’s Beyond to Create Location-Based Attractions for Hershey’s
By Allison Watkinson TLL Reporter Falcon’s Beyond Global has signed a licensing agreement with The Hershey Company to create location-based attractions based on Hershey's brand portfolio. Hershey's is a multinational snack and confectionary company that owns the rights to more than 100 culinary brands in approximately 80 countries worldwide. The company's IP portfolio … [Read more...] about Falcon’s Beyond to Create Location-Based Attractions for Hershey’s
Blonde Sheep Wins Licensing Contract With Famed Thyssen Bornemisza Museum
By Allison Watkinson TLL Reporter Blonde Sheep Licensing has been named the official global master licensee for the Thyssen Bornemisza National Museum in Madrid, Spain. Founded in 2015, Blonde Sheep is a global licensing agency and consultancy service that specializes in connecting brands with manufacturers and retailers to bring high-quality consumer products to … [Read more...] about Blonde Sheep Wins Licensing Contract With Famed Thyssen Bornemisza Museum