The Licensing Letter

Children's Shows

Peppa Pig To Air In Theaters For 20th Anniversary

TLL Staff Hasbro is staging a very special celebration of Peppa Pig, hosting a Peppa's Cinema Party in theaters in Australia, Canada, Ireland, the UK and the United States. The Cinema Party is being launched to help celebrate the 20th anniversary of the Peppa Pig character, which has become one of Hasbro's core brands. Peppa Pig is a British pre-school animated … [Read more...] about Peppa Pig To Air In Theaters For 20th Anniversary

ZAG Appoints New Franchise Marketing Director

A new Franchise Marketing Director has been appointed by ZAG, a global independent animation studio that produces popular brands such as Miraculous and Ghostforce. Michael Berreth, a veteran industry marketing executive who has worked on Disney’s Winnie-the-Pooh and Strawberry Shortcake, will be in charge of developing and implementing marketing strategies for ZAG’s brands … [Read more...] about ZAG Appoints New Franchise Marketing Director

Sesame Workshop Announces New Sesame Street-Themed Live Show

By Allison Watkinson TLL Reporter Sesame Workshop and Round Room Live have announced a new North American tour production called Sesame Street Live! Say Hello. Sesame Street Live! Say Hello will feature officially licensed characters from the Sesame Street TV franchise in a new interactive production.“For over 50 years, Sesame Workshop has worked at the intersection of … [Read more...] about Sesame Workshop Announces New Sesame Street-Themed Live Show

Daniel Tiger Products Arrive at Macy’s Toys R’ Us for Holiday Season

By Allison Watkinson TLL Reporter Fred Rogers Productions and JAKKS Pacific have entered a retail licensing partnership with Macy’s Toys R’ Us for the Daniel Tiger’s Neighborhood preschool property.The partnership will include eight Daniel Tiger’s Neighborhood toys by master toy licensee Jakks Pacific rolling out to over 200 Macy’s Toys R’ Us locations across the U.S. beginning … [Read more...] about Daniel Tiger Products Arrive at Macy’s Toys R’ Us for Holiday Season

Wildbrain Commissions Series Based on Spike Milligan’s Badjelly Novel

By Allison WatkinsonTLL ReporterTVNZ and Wildbrain have commissioned a new kids' series based on Badjelly the Witch from Mukpuddy Animation, Sphere Animation and Cantilever Media. TVNZ is New Zealand’s state-owned, commercially funded broadcasting network and Wildbrain is a global production, distribution and licensing company. WildBrain will be responsible for global … [Read more...] about Wildbrain Commissions Series Based on Spike Milligan’s Badjelly Novel

Buzzing Bee Media Expands its Bixbee Brand with Animated Series

By Allison WatkinsonTLL ReporterBuzzing Bee Media and Bixbee are launching a new animated childrens' series called Bixbee and The Beekeepers with the Lunchbox Labs studio. “At Bixbee, we understand that imagination is the foundation of achievement and creation, and we are committed to inspiring the new generation to develop ways of integrating technology and Earth in symbiotic … [Read more...] about Buzzing Bee Media Expands its Bixbee Brand with Animated Series

Cloudco Launches Shoutouts For Personalized Messages to Fans

By Gary Symons TLL Editor in Chief Fans of the Care Bears will soon have the opportunity to enjoy personalized messages from the loveable, rainbow-hued bruins. Brand owner Cloudco Entertainment is working with 'instant animation' tech company Aquifer Motion to launch Care Bears Shoutouts, a heartwarming initiative that offers personalized animated video shorts … [Read more...] about Cloudco Launches Shoutouts For Personalized Messages to Fans

Princess Sam Appoints Visano Management as Agent for Tara Duncan

By Allison Watkinson TLL Reporter Princess Sam Consumer Products has appointed a licensing agent for the children’s animated adventure-comedy-fantasy hit Tara Duncan in two key markets: Canada and Mexico. Visano Management, led by respected industry figure Tanya Visano, will handle licensing for the fast-growing property in these important North American … [Read more...] about Princess Sam Appoints Visano Management as Agent for Tara Duncan

Peppa Pig Theme Park Under Construction in Germany

By Allison WatkinsonTLL ReporterHasbro and Merlin Entertainments have released new information on the construction of Peppa Pig Park Günzburg.“Merlin has been a trusted partner for the last six years and we are thrilled to continue our journey with them to bring more Peppa experiences to fans globally, including this exciting addition of a new Peppa Pig Park in Gunzburg, … [Read more...] about Peppa Pig Theme Park Under Construction in Germany