By Allison Watkinson TLL Reporter WildBrain CPLG and SEGA of America have secured multiple new licensing partnerships for the Sonic Prime Netflix series. Sonic Prime is an animated adventure series that follows Sonic the Hedgehog as he journeys through a warped multiverse to restore his original reality. The Sonic Prime series is jointly produced, distributed, and … [Read more...] about SEGA and Wildbrain Secure Some ‘Super Sonic’ Licensees
Children's Shows
Construction Zone: Spin Master Announces Production on Paw Patrol III
Hit Series Also Reveals Two New Licensing Deals with Hasbro's Monopoly and Burger King TLL Staff The second Paw Patrol isn't even out yet and Spin Master has confirmed there will be a third film in the series. Spin Master has announced that it will co-produce the Paw Patrol threequel with its partners Nickelodeon Movies and Paramount Pictures for theatrical release in … [Read more...] about Construction Zone: Spin Master Announces Production on Paw Patrol III
ZAG Appoints Nelvana to Represent Miraculous and Ghostforce in Canada
By Allison WatkinsonTLL ReporterNelvana has been appointed as the exclusive Canadian licensing and merchandising agent for the ZAG HEROEZ brands Miraculous and Ghostforce. “Nelvana’s expertise across the Canadian market is unparalleled, and we are confident they are the best partners for us to expand the Miraculous brand across the region by securing new partners and expanding … [Read more...] about ZAG Appoints Nelvana to Represent Miraculous and Ghostforce in Canada
Empire Multimedia to Represent Princess Sam in Asia-Pacific Region
By Allison Watkinson TLL Reporter Princess Sam Consumer Products (PSCP) has appointed Empire Multimedia Corporation as its licensing agent for Tara Duncan across multiple territories in the Asia-Pacific region. Empire Multimedia Corporation (EMC) is a marketing and licensing company that specializes in brand management and character licensing. “With more than three … [Read more...] about Empire Multimedia to Represent Princess Sam in Asia-Pacific Region
Dubai Cafe Recreates the World of Masha and the Bear
By Allison Watkinson TLL Reporter The Animaccord entertainment company has announced a second fully branded venue for its Masha and the Bear franchise. Located in the Dubai Mall, the new Masha and the Bear Play Cafe is a restaurant and family entertainment center that is scheduled to launch during October 2023. The licensed Play Cafe will feature Masha and the Bear … [Read more...] about Dubai Cafe Recreates the World of Masha and the Bear
Who’s News: Roblox and Banijay Make Key Appointments
By Allison Watkinson TLL Reporter The Roblox Corporation has appointed former Warner Media CEO Jason Kilar to the company’s board of directors. “I am honored to join Roblox, a company I have long admired and cheered from afar as they leaned into the future,” said Kilar. “Roblox is changing the way people come together and changing how creators can create delightful … [Read more...] about Who’s News: Roblox and Banijay Make Key Appointments
Wildbrain Unveils Massive Slate of New Licensing Deals for Teletubbies
By Allison Watkinson TLL Reporter WildBrain has secured a slate of new licensing partnerships and content agreements for its long-standing Teletubbies brand. The new partnerships will expand the reach of the Teletubbies in categories such as ecommerce, apparel, location-based entertainment, lifestyle products, accessories, gaming and more. For the ecommerce category, … [Read more...] about Wildbrain Unveils Massive Slate of New Licensing Deals for Teletubbies
Bluey Partners With Hanna Andersson for Sustainable Kid Fashion
By Allison Watkinson TLL Reporter BBC Studios Kids & Family has partnered with Hanna Andersson for an exclusive Bluey-themed children's apparel collection. Hanna Andersson is a children's and infant apparel company that designs and manufactures sensory-friendly clothing items. The company is known for its fair trade, organic and sustainable business … [Read more...] about Bluey Partners With Hanna Andersson for Sustainable Kid Fashion
Mattel Forges Strategic Ad Sales Partnership With Pocket.watch
Pocket.watch Granted Exclusive Ad Inventory Sales Rights to Mattel’s YouTube Brand Channels Including Barbie, Hot Wheels, and American Girl By Gary Symons TLL Editor in Chief Toy giant Mattel has signed a deal granting kids and family content creator Pocket.watch exclusive rights to sell advertising on its YouTube channels. The agreement covers more than 90 of … [Read more...] about Mattel Forges Strategic Ad Sales Partnership With Pocket.watch
Peppa Pig Featured in Apparel Line from London’s Natural History Museum
By Allison Watkinson TLL Reporter Hasbro and the Natural History Museum are releasing a licensed Peppa Pig apparel collection available exclusively at F&F Tesco in the UK. "As we celebrate Hasbro’s 100th anniversary this year and lead into Peppa Pig’s 20th in 2024, we want to bring our littlest fans in on the fun with collaborations that foster creativity, adventure … [Read more...] about Peppa Pig Featured in Apparel Line from London’s Natural History Museum