The Licensing Letter

Children's Shows

Boat Rocker Corrals Herd of Licensing Deals For Dino Ranch

By Allison Watkinson TLL Reporter Boat Rocker has secured several new licensing deals for its Dino Ranch franchise across both the North America and South America regions. The seven new licensees will significantly extend the types of Dino Ranch products available throughout the US, Canada and Latin America. The Canadian Group is developing a Dino Ranch-themed … [Read more...] about Boat Rocker Corrals Herd of Licensing Deals For Dino Ranch

Hugely Successful Paw Patrol Spawns Spin-off Show

By Allison Watkinson TLL Reporter Spin Master and Corus Entertainment have announced the premiere of a licensed PAW Patrol spin-off series called Rubble & Crew. The new series, produced by Spin Master Entertainment, follows the adventures of Rubble, a well-known character from the original PAW Patrol series, and his construction family as they work together on … [Read more...] about Hugely Successful Paw Patrol Spawns Spin-off Show

James Gunn Unveils The Future of the DC Universe

By Gary Symons TLL Editor in Chief DC Studios has served notice it's ready to compete with rival Marvel in building an integrated superhero universe. James Web and Peter Safran, the newly appointed co-CEOs of DC Studios, this week revealed their overall plan for the franchise. That initially includes 10 new films and series, but the real news is that the studio will … [Read more...] about James Gunn Unveils The Future of the DC Universe

WildBrain CPLG To Rep Petronix Defenders in North America

WildBrain CPLG has been granted representation rights for the new superhero adventure series, Petronix Defenders, in the United States and Canada. The brand licensing agency, under its North American office, will build a cross-category consumer product program aimed at kids aged 4-8, which will include categories such as publishing, apparel, and role-play … [Read more...] about WildBrain CPLG To Rep Petronix Defenders in North America

Giochi Preziosi Named Master Toy Partner for Masha and the Bear

By Allison Watkinson TLL Reporter The brand licensing and animation company Animaccord has partnered with Giochi Preziosi to create a toy collection featuring Masha and the Bear. Masha and the Bear is a CG-animated preschool series that is loosely based on a Russian folktale of the same name. The series is produced by Animaccord and currently airs in more than 150 countries … [Read more...] about Giochi Preziosi Named Master Toy Partner for Masha and the Bear

Dino Ranch Goes Live With ‘Roarsome’ Stage Show

By Allison Watkinson TLL Reporter A licensed theatrical production called Dino Ranch Live is hitting stages in more than sixty cities across North America starting March 2023. Produced by Fierylight and Terrapin Station Entertainment, Dino Ranch Live is based on Boat Rocker's animated children's series which features cowboys and dinosaurs. The Dino Ranch TV series is … [Read more...] about Dino Ranch Goes Live With ‘Roarsome’ Stage Show

Miraculous Characters to Appear in PLAYMOBIL Toys

The animation studio ZAG and the Horst Brandstätter Group have joined forces to develop PLAYMOBIL toys for the popular Miraculous – Tales of Ladybug and Cat Noir franchise. The launch is planned for 2024 and will feature Ladybug, Cat Noir, and their cast of heroes and villains in various playsets and seasonal toys. The toy range will have the iconic look and feel of … [Read more...] about Miraculous Characters to Appear in PLAYMOBIL Toys

Who’s News: ZAG Appoints Former Target Exec As VP of Retail Development

By Allison Watkinson TLL Reporter ZAG has appointed veteran retail expert Gaye Dean as the company's new VP of North America retail development. In her new position at Zag, Dean will manage strategic relationships across all tiers of retail throughout North America for the ZAG Heroez brand franchise. Her initial focus will be to work with retailers on this year’s product … [Read more...] about Who’s News: ZAG Appoints Former Target Exec As VP of Retail Development

Watch Out Pokemon: Miraculous Trading Card Game Hits European Market

By Allison Watkinson TLL Reporter ZAG has launched a licensed trading card game for the studio's Miraculous franchise in Germany and Austria. The studio plans to expand distribution with a future release across Europe. “Featuring the bold cinematic visuals from Miraculous, we anticipate strong demand from fans of all ages across Europe who will be eager to collect the … [Read more...] about Watch Out Pokemon: Miraculous Trading Card Game Hits European Market