Universal Brand Development and Film Concerts Live! launch Jurassic World in Concert; the world premiere features the National Symphony Orchestra performing the complete Jurassic World score live as the 2015 movie is projected in HD onto a massive screen. The opening night will take place on May 30 with a special concert at the Kennedy Center in Washington D.C. This is a … [Read more...] about M&A, Experiential & Legal
Experiential Licensing
Experiential, New Media & Partnerships
Asmodee Group launches a new division devoted to developing content based on its owned IP, primarily through strategic partnerships and licensing. Asmodee Entertainment will be the launching ground for new films, TV series, and comics and graphic novels. Already in development is a film based on the board game Catan, which is being adapted by Sony Pictures. DC Entertainment … [Read more...] about Experiential, New Media & Partnerships
M&A & Experiential
American households are loading up on credit card debt, according to data from the Federal Reserve and a related study by WalletHub. By the end of 2017, credit card debt in the U.S. reached $1.01 trillion, beating out the previous record of $984 billion at the end of 2008 and the start of 2009, the tipping point of the Great Recession. Just this past holiday season, WalletHub … [Read more...] about M&A & Experiential
Streaming & Experiential Power Up
DreamWorksTV, a division of Awesomeness that creates family-friendly digital content distributed via YouTube, partners with Amazon to launch its first subscription offering. The individual OTT network will offer exclusive programming including Schneck & Eck Crack The Case, Action Figures In Action, Secret Agent Challenge, and Neighborhood Super Watch. Global streaming … [Read more...] about Streaming & Experiential Power Up
Entertaining Deals & Experiences
Bells are ringing for the latest royal marriage, this time between Nick Jr. and Thomas & Friends. A new agreement between parents Mattel and Nickelodeon will see new seasons of Thomas & Friends premiere on the kid's channel, with specials set to air on the Nickelodeon network throughout the year. Nick will also serve as Mattel's exclusive U.S. agent for Thomas merch … [Read more...] about Entertaining Deals & Experiences
Experiential Licensing: Targeting Travelers
Globally, the fastest-growing consumer segments are spenders hailing from Asia and, more generally, Millennials. These two cohorts are more likely then ever to spend money on an experience, rather than on some consumer good. According to Expedia’s 2018 Air Travel Outlook Report, for example, 74% of 18–65 year-olds would rather spend their money on experiences than possessions, … [Read more...] about Experiential Licensing: Targeting Travelers
Year in Review: A Study in Contrasts
In 2016, we tracked 2.7% growth worldwide from the previous year to bring licensed retail sales up to a record $167.5 billion. The U.S./Canada was responsible for over 60% of that total (with almost $106.6 billion in sales) and provided much of the impetus for growth worldwide—the territory grew 3.2% in licensed sales from the previous year. This year, we saw the largest Black … [Read more...] about Year in Review: A Study in Contrasts
Guess Who’s Back
By: Karina Masolova, karina@plainlanguagemedia.com Nostalgia remains strong for retro brands—and it's not just '50s and '60s-inspired designs, icons, and goods. The '90s counts, too. We review the top retro announcements this week. Epic Rights signs *NSYNC, one the bestselling bands of all-time with over 70 million records sold, in time for the 20th anniversary of the pop … [Read more...] about Guess Who’s Back
Entertainment/Character Roundup
Disney's Star Wars will see a new film trilogy from The Last Jedi frontman Rian Johnson, separate from the episodic Skywalker saga. The media giant is also planning a new live-action Star Wars TV series for its SVOD service to launch in 2019. Also headed to SVOD are original TV series adaptations of Pixar’s Monsters Inc., Disney Channel’s High School Musical franchise, and … [Read more...] about Entertainment/Character Roundup
Experiential & Social Activations
Hasbro and Cityneon bring interactive exhibition Transformers Autobot Alliance to China in December 2017. The launch follows years of R&D—the walk-through exhibit is the first of its kind to showcase the larger-than-life robots, as well as special effects, reflex tests, virtual reality, motion sensing, and other features surrounding the Transformers brand. It will debut in … [Read more...] about Experiential & Social Activations