By Gary Symons TLL Editor in Chief Brandgenuity has been named as the exclusive global licensing agency for the world-renowned Royal Shakespeare Company. Brandgenuity is a TLL Top 20 licensing agency that extends brands into products, services and experiences for an impressive portfolio of clients that include BMW, Kahlua, Nissan, Church & Dwight, Sazerac (Fireball … [Read more...] about Royal Shakespeare Company and Brandgenuity to Show ‘All the World’s a Stage’
Entertainment
Licensing Works! Introducing Wingfeather Saga at Licensing Expo
By Gary Symons TLL Editor in Chief The Wingfeather Saga, the largest crowd-funded animated series of all time, will be repped by Licensing Works! at Licensing Expo. In addition, Licensing Works! will also be representing several timeless brands that have been licensing stalwarts over the decades. Those brands include Le Petit Prince/The Little Prince and Antoine de … [Read more...] about Licensing Works! Introducing Wingfeather Saga at Licensing Expo
Amazon MGM Studios Unveils Extensive Fallout Licensing Program
By Allison Watkinson TLL Reporter Amazon MGM Studios has launched an extensive licensing program for its upcoming post-apocalyptic Fallout series. The Fallout licensing program currently includes 15 partners across a wide range of product categories such as apparel, accessories, collectibles, beverages and more. In addition, the company is launching a dedicated Amazon … [Read more...] about Amazon MGM Studios Unveils Extensive Fallout Licensing Program
Virtual Concert Company Pophouse Acquires Rights to Kiss
By Gary Symons TLL Editor in Chief The virtual concert tech company Pophouse has concluded an historic copyright agreement with the legendary rock band Kiss. The agreement follows a partnership that saw the band unveil their own Pophouse-created avatars at the end of their farewell concert in New York City in December last year. The quartet that rose from New York City … [Read more...] about Virtual Concert Company Pophouse Acquires Rights to Kiss
George Carlin Estate Settles Lawsuit Over ‘AI Comedy Special’
By Gary Symons TLL Editor in Chief The estate of George Carlin won a settlement with a media company over a fake, hour-long comedy special, purportedly using AI to portray the comedian. As TLL first reported in January, the estate filed a federal lawsuit against the comedy podcast Dudesy for an hour-long comedy special sold as an AI-generated impression of the late … [Read more...] about George Carlin Estate Settles Lawsuit Over ‘AI Comedy Special’
Bulldog Licensing Secures New Licensees for Care Bears’ UK Expansion
By Allison Watkinson TLL Reporter Bulldog Licensing has secured new licensed product partnerships with Concept One and Little K Clothing for CloudCo Entertainment's Care Bears franchise. Bulldog is an independent licensing agency that works alongside brands to develop merchandise and consumer product programs for both the UK and international retail market. The agency is … [Read more...] about Bulldog Licensing Secures New Licensees for Care Bears’ UK Expansion
Who’s News: BBC Studios Promotes Murilo Hinojosa to Consumer Products VP for Latin America
By Allison Watkinson TLL Reporter BBC Studios has promoted Murilo Hinojosa to the position of VP for consumer products and commercial partnerships across Latin America. Since he first joined BBC Studios in 2021, Hinojosa has been responsible for growing the Bluey childrens' brand throughout Mexico and Latin America. This included securing new territorial agents and … [Read more...] about Who’s News: BBC Studios Promotes Murilo Hinojosa to Consumer Products VP for Latin America
Disney’s Bob Iger Victorious in Bitter Boardroom Battle
By Gary Symons TLL Editor in Chief Disney and CEO Bob Iger emerged as the clear winners in a proxy fight with activist investor Nelson Peltz. The annual general meeting saw shareholders standing solidly behind Disney, its CEO and current board of directors. They voted to elect Disney's full slate of 12 nominees, including Iger. The vote has not yet been released, but a … [Read more...] about Disney’s Bob Iger Victorious in Bitter Boardroom Battle
Puzzle Post Partners with Novel Entertainment for Licensed Horrid Henry Games
By Allison Watkinson TLL Reporter Novel Entertainment has partnered with Puzzle Post to develop two escape room-inspired puzzle games based on the Horrid Henry IP. Puzzle Post is a UK-based toy and game company that focuses on the concept of of an escape room challenge in an envelope. The company creates high-quality puzzles and games that are delivered in the mail for … [Read more...] about Puzzle Post Partners with Novel Entertainment for Licensed Horrid Henry Games
Hasbro and Frito-Lay Bring the Flavor with Interactive Promotional Campaign
By Allison Watkinson TLL Reporter Frito-Lay Variety Packs has partnered with Hasbro for a promotional licensing campaign across TV and gaming experiences. The Hasbro x Frito-Lay Variety Packs’ campaign will include four advertising spots across TV, digital and social media platforms, as well as an interactive game that gives players a chance to win themed daily prizes. … [Read more...] about Hasbro and Frito-Lay Bring the Flavor with Interactive Promotional Campaign