Sesame Workshop has appointed CAA-GBG Global Brand Management Group as its new licensing agent for Sesame Street in South Korea and Southeast Asia. Under the agreement, CAA-GBG will work to extend the Sesame Street brand licensing program into new categories, including educational and children’s licensed product opportunities. CAA-CBG is a joint venture between Global Brands … [Read more...] about CAA-GBG To Rep Sesame Street In South Korea and Southeast Asia
TV Series
Spy Ninjas Signs Publishing Deal With Scholastic
The Youtube sensation Spy Ninjas has signed a publishing deal with Scholastic for the U.S. and Canada, in a deal brokered by exclusive agent Surge Licensing. Spy Ninjas is a sometimes hilarious and always action packed serial drama that currently racks up about 400 million monthly views, and has more than 38 million subscribers. The show features Chad Wild Clay, Vy Qwaint, … [Read more...] about Spy Ninjas Signs Publishing Deal With Scholastic
Eight New Licensing Deals For BBC’s Bluey
BBC Studios has signed eight new licensing deals in the US for the hit preschool series Bluey. A favorite with preschoolers and adults alike, the top-rated Bluey series, seen on Disney Channel, Disney Junior and Disney+, will make a big splash at retail this year and next with a range of introductions from new partners Accessory Innovations, Accutime Watch, Centric Brands LLC, … [Read more...] about Eight New Licensing Deals For BBC’s Bluey
BBC Signs Trio Of US Deals For Doctor Who
BBC Studios' long-running hit Doctor Who continues to soar in licensing circles, as the studio has signed on three new partners. “Fans are the lifeblood of Doctor Who,” said Suzy Raia, the VP of Licensing at BBC Studios Americas. “Those who have been along for the ride for decades will enjoy adding these collectibles to their collections—and if you’re just joining us, these are … [Read more...] about BBC Signs Trio Of US Deals For Doctor Who
Technicolor Engages Brecht Group For Brand Licensing
Technicolor announced this week it has hired The Brecht Group to identify new licensing opportunities, and to facilitate its licensing operations in the US and Canada. Technicolor is a worldwide technology leader in the creation and seamless delivery of extraordinary entertainment experiences. By uniting industry-leading artistry with world-class innovation, the company and … [Read more...] about Technicolor Engages Brecht Group For Brand Licensing
AC/DC Launches Beer, Sex Pistols In Licensing Battle
There's Anarchy in the UK, as The Sex Pistols' guitarist Steve Jones and drummer Paul Cook are suing former band frontman John Lydon (aka Johnny Rotten) over the use of their songs in the upcoming Danny Boyle biography series Pistol. The series, slated for streaming broadcast on Disney+, is based on Jones' 2016 memoir Lonely Boy, but Lydon says the book and the series paint him … [Read more...] about AC/DC Launches Beer, Sex Pistols In Licensing Battle
Sesame Workshop Names Licensing Agents For China, GAS
Sesame Workshop has signed with new licensing agencies for representation in China and in the German-speaking area of Europe, often known as GAS, for Germany, Austria, and Switzerland. Sesame Workshop is a non-profit organization that launched and still manages the Sesame Street franchise. This week Sesame Workshop named Medialink Group as its licensing agency for China, but … [Read more...] about Sesame Workshop Names Licensing Agents For China, GAS
Jazwares Launches Exclusive Dino Ranch Toy Line
Jazwares is partnering with Boat Rocker Studios on a new line of toys and plush inspired by the Canadian studio's hit show Dino Ranch. The Dino Ranch franchise has become the number one preschool U.S. cable show since its launch in January, and Jazwares intends to have its new toy products on sale by this fall. Items will be debuting at online retailers including Walmart.com, … [Read more...] about Jazwares Launches Exclusive Dino Ranch Toy Line
Star Trek Boldly Goes To The Toy Aisle With Playmates
The rich world of the Star Wars Universe is coming to a toy store near you, as ViacomCBS Consumer Products announced a licensing deal with Playmates Toys. ViacomCBS says it has awarded the global toy company with the licensing rights for action figures, vehicles and ships, role play and other toy categories for all Star Trek properties. Playmates will launch its new Star Trek … [Read more...] about Star Trek Boldly Goes To The Toy Aisle With Playmates
Stan Lee’s Superhero Kindergarten Getting Super Ratings
Genius Brand's new show Stan Lee’s Superhero Kindergarten has already surpassed 40 million views on Kartoon Channel since its debut on April 23. “I knew the viewership would be great, but even I didn’t think we would be getting this level of views with just 11 episodes streaming so far,” said Arnold Schwarzenegger, who is both executive producer and stars in the show. “Over … [Read more...] about Stan Lee’s Superhero Kindergarten Getting Super Ratings