By Gary Symons TLL Editor in Chief Entertainment giant Paramount Global has unveiled its first global, direct-to-consumer portal for all of its many brands. The move is in line with the latest trend in retail, which has seen many brands developing a direct-to-retail strategy. For example, the streaming giant Netflix created both its own D2C portal, and also partnered … [Read more...] about Paramount Creates Global E-Commerce Platform For All Of Its Brands
TV Series
Sesame Street Expands Efforts to Support Ukrainian Children Through New Broadcast
By Allison Watkinson TLL ReporterSesame Workshop has partnered with 1+1 Media Group and its broadcaster PLUSPLUS to bring new Sesame Street content to Ukrainian children.The new animated video segments are designed to teach math, science, social-emotional skills, and health and safety lessons to young children.“As we mark one year since this crisis began in Ukraine, early … [Read more...] about Sesame Street Expands Efforts to Support Ukrainian Children Through New Broadcast
Star Trek Licensing: Factory Entertainment To Go Where No Collectibles Have Gone Before
Factory Entertainment has entered into a multi-year agreement with Viacom International to expand upon its line of Star Trek collectibles. Factory Entertainment’s Star Trek line will be centered primarily around its high-end prop replica business. Since 2011, the company has established itself as a world leader in producing authentic, limited-edition replicas of props and … [Read more...] about Star Trek Licensing: Factory Entertainment To Go Where No Collectibles Have Gone Before
Warner Bros.’ Ted Lasso a Big Hit With Licensees
By Allison Watkinson TLL Reporter Warner Bros. Discovery Global Consumer Products has announced a new lineup of licensed merchandise for the release of Ted Lasso's third season. WBDGCP is the licensing and retail division of Warner Bros. Discovery Global Brands and Experiences. The divisions' full name is Warner Bros. Discovery Global Consumer Products. WBDGCP has … [Read more...] about Warner Bros.’ Ted Lasso a Big Hit With Licensees
Corus Debuts New Kids Series Based on Property Brothers
By Allison Watkinson TLL Reporter Corus Entertainment is debuting a new, animated childrens' series inspired by the Property Brothers home improvement franchise. The original 3D-animated series, Builder Brothers Dream Factory, will feature child characters inspired by the reality TV hosts Drew and Jonathan Scott, also known as the Property Brothers. Drew and Jonathan … [Read more...] about Corus Debuts New Kids Series Based on Property Brothers
Buzzfeed Partners With Frederator For New Long-Form Series
By Allison WatkinsonTLL ReporterGenius Brands' Frederator Network has signed an exclusive deal with BuzzFeed for the development of long-form series based on Buzzfeed's original IP.Genius Brands International is a kids media company that develops, produces, markets and licenses branded entertainment properties and consumer products for media and retail distribution.Genius … [Read more...] about Buzzfeed Partners With Frederator For New Long-Form Series
Disney is Restructuring and Laying Off Staff: Six Takeaways From the Earnings Call
By Gary Symons TLL Editor in Chief Disney is the world's largest studio and the largest entertainment licensor, so what happens at Disney affects everyone in the licensing industry. News the Magic Kingdom has announced 7,000 layoffs and a major restructuring of the entire company is cause for concern ... but there's good news in the latest earnings call as … [Read more...] about Disney is Restructuring and Laying Off Staff: Six Takeaways From the Earnings Call
Blame Canada: Trailer Park Boys Issues License for THC Gummies
The Canadian comedy show Trailer Park Boys has again partnered with Hemptown Organics to release a new line of gummies containing hemp-derived THC. The hemp-derived delta-9-THC gummies contain less than 0.3% THC, zero nicotine and are made with hemp that comes direct from HempTown's own farm in Oregon. Unlike gummies from cannabis plants, this line made from hemp plants … [Read more...] about Blame Canada: Trailer Park Boys Issues License for THC Gummies
James Gunn Unveils The Future of the DC Universe
By Gary Symons TLL Editor in Chief DC Studios has served notice it's ready to compete with rival Marvel in building an integrated superhero universe. James Web and Peter Safran, the newly appointed co-CEOs of DC Studios, this week revealed their overall plan for the franchise. That initially includes 10 new films and series, but the real news is that the studio will … [Read more...] about James Gunn Unveils The Future of the DC Universe
Emmy-Winning Severance To Release Range of Licensed Consumer Products
By Gary Symons TLL Editor in Chief The Emmy Award-winning breakout series Severance is marking its second season with a slate of consumer products in 2023. The wide-ranging collection of products for the show's avid fan base were created after the program appointed IMG as its exclusive global licensing representative. “Severance is one of the most exciting and gripping … [Read more...] about Emmy-Winning Severance To Release Range of Licensed Consumer Products