More than ever before, consumers are demanding access to brands on multiple platforms. This is nothing new: companies around the floor have been aware of the need to develop what are now being called "360 programs," where linear and digital entertainment, live experiences like shows and theme parks, social media, advertising and consumer merchandise are all essential parts … [Read more...] about 360 Degrees to Every Brand
TLL 2024 Licensing Agency GuideThe licensing industry’s #1 Guide to current licensing agency products, markets, services, and specializations—along with full contact information! |
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