By Allison Watkinson TLL Reporter The high-tech collectibles company OnChain Studios just announced a multi-year partnership with NASCAR to create a line of playable and collectible digital toys. The innovative new collection will be sold and featured on Cryptoys, a revolutionary new digital toy company that combines toys, gaming and entertainment. "NASCAR will be the first … [Read more...] about OnChain Revs Up Multi-Year Cryptoys Partnership With Nascar
Metaverse Gaming
Nickelodeon Bringing The Last Airbender to Roblox
By Allison Watkinson TLL Reporter Paramount Game Studios is bringing a battleground-style experience to the Roblox platform this summer based on Nickelodeon’s Avatar: The Last Airbender franchise. The first official Avatar experience on the platform is developed by Looty Games, an established Roblox developer studio and veteran of the battlegrounds genre. The project is … [Read more...] about Nickelodeon Bringing The Last Airbender to Roblox
How Gamefam Became #1 By Combining Licensing With The Metaverse
By Gary Symons TLL Editor in Chief In 2022, The Licensing Letter did something that doesn’t happen very often; we created a new licensing category on our site. As the original licensing publication, The Licensing Letter has seen a lot of fads come and go in the industry, but the metaverse is different. As new technologies allow platforms to create entire virtual … [Read more...] about How Gamefam Became #1 By Combining Licensing With The Metaverse
Feature: Readyverse Unveils Its First Metaverse Experience With Walker Labs
By Gary Symons TLL Editor in Chief The newly formed publisher Readyverse Studios has just unveiled OPEN, the company's first "AAA quality metaverse experience." Readyverse is a company that TLL recently covered due to its potential for licensing opportunities. Like Roblox, but with high-end graphics aimed at adults, Readyverse is a web3 metaverse platform launched by parent … [Read more...] about Feature: Readyverse Unveils Its First Metaverse Experience With Walker Labs
Analysis: How Disney’s Deal With Epic Games Will Transform the Metaverse
By Gary Symons TLL Editor in Chief The Walt Disney Company and Epic Games have entered into an historic deal that will transform and accelerate the development of the metaverse. As part of a deal that will undoubtedly have competitors shaking in their boots, Disney has also invested $1.5 billion to acquire a sizeable equity stake in Epic Games. Much of the attention being … [Read more...] about Analysis: How Disney’s Deal With Epic Games Will Transform the Metaverse
Twilight Daycare Becomes First Animated Series Fully Produced in Roblox
By Gary Symons TLL Editor in Chief Gamefam and Wind Sun Sky Entertainment have made metaverse history, producing the first animated series produced entirely inside Roblox. The new show Twilight Daycare is based on the Roblox game of the same same, which has posted an incredible 2 billion visits for its unusual roleplaying experience. Twilight Daycare is pretty much … [Read more...] about Twilight Daycare Becomes First Animated Series Fully Produced in Roblox
BBC Studios and Minecraft Team Up For Game Based On Planet Earth
By Allison Watkinson TLL Reporter BBC Studios and Minecraft Education have teamed up once again for a new licensed game called Planet Earth III Minecraft World. Minecraft Education is the game-based learning division of Mojang Studios and Xbox Game Studios online gaming platform, Minecraft. The division develops and produces creative game-based content that covers a … [Read more...] about BBC Studios and Minecraft Team Up For Game Based On Planet Earth
Nelvana to Produce Series Based on Toikido’s Piñata Smashlings
By Gary Symons TLL Editor in Chief Toikido's Piñata Smashlings franchise continues its meteoric growth with a new kids series coming soon from Nelvana. Toikido was only founded three years ago, but also has multiple successful brands, led by its Roblox hit gaming experience the Piñata Smashlings, which combines digital fun with the both physical and digital … [Read more...] about Nelvana to Produce Series Based on Toikido’s Piñata Smashlings
Toikido Taps Former Sanrio Exec Sabrina Segalov as New Licensing Director
TLL Staff The high tech entertainment brand Toikido has appointed former Sanrio exec Sabrina Segalov as its new Licensing Director. Segalov will work directly with Chief Commercial Officer Will Ochoa and US managing director Darryl Lai. Segalov joins Toikido after nine years working as senior licensing manager at Sanrio Global Ltd. Prior to that time she also worked on … [Read more...] about Toikido Taps Former Sanrio Exec Sabrina Segalov as New Licensing Director
Metaverse Licensing: The LEGO Group and Epic Games Announce New LEGO Fortnite Mode
By Allison Watkinson TLL Reporter The LEGO Group and Epic Games are launching a co-branded survival crafting game for the Fortnite metaverse platform called LEGO Fortnite.The co-branded online game will enable players of all ages to explore open digital worlds that feature design details from both the Fortnite game and LEGO building experiences. “The LEGO Group has captivated … [Read more...] about Metaverse Licensing: The LEGO Group and Epic Games Announce New LEGO Fortnite Mode