By Allison Watkinson TLL Reporter Authentic Brands Group has acquired the intellectual property of the British outdoor lifestyle brand Hunter. The Hunter lifestyle brand currently offers an extensive collection of footwear, outerwear, bags and accessories designed for outdoor performance in both rural and urban environments. To support Hunter's international … [Read more...] about Authentic Brands Acquires IP of Hunter Boot’s Brand
News & Trends
Who’s News: Amuse Animation Opens China Office Run By Entin Liu
By Allison Watkinson TLL Reporter The digital-first studio Amuse Animation has opened a new China office to be headed by distribution and licensing executive Entin Liu. The opening of the new China location follows the company’s recent appointment of Jiella Esmat as CRO. As the company's new CRO, Esmat intends to expand Amuse Animation's core business streams through the … [Read more...] about Who’s News: Amuse Animation Opens China Office Run By Entin Liu
Moxie on a Tear, Signing Up Multiple New Licensing Clients
By Gary Symons TLL Editor in Chief The licensing agency Moxie & Co. goes into this month's Licensing Expo on a hot streak, signing up several major clients. That list includes the delivery giant FedEx, in what to our knowledge is their first major licensing campaign, as well as Hamilton Beach, the PBS network station WGBH, and the acclaimed artist Romare … [Read more...] about Moxie on a Tear, Signing Up Multiple New Licensing Clients
Spielwarenmesse Releases Details on Second Annual BRANDmate Event
By Allison Watkinson TLL Reporter New information on the scale and activities for this year's BRANDmate networking event in Germany has been released. The second edition of BRANDmate will feature networking activities such as corporate 'speed-dating', showrooms, speaker stages, branded food trucks, a live concert, masterclasses, and more. “What we’re after is a brand … [Read more...] about Spielwarenmesse Releases Details on Second Annual BRANDmate Event
Who’s News: Lids Promotes Bob Durda to President
By Allison Watkinson TLL Reporter Lids Sports Group has officially appointed long-time employee Bob Durda as the company's new president. Lids Sports Group is a sports retailer that offers officially-licensed and branded headwear, apparel and accessories for sports fans. It is among the largest licensees in the world for licensed apparel, and particularly for hats and … [Read more...] about Who’s News: Lids Promotes Bob Durda to President
Cronus Global to Display New, Unique Brands at Licensing Expo
By Allison Watkinson TLL Reporter Cronus Global will be showcasing a range of brands at booth E196 for this year's Licensing Expo in Las Vegas. The agency will introduce its newest licensing partnerships with Zuzubaland, Justina McCaffrey Lifestyle, and Bestway USA, alongside existing clients Unis Technology, EVERI Games and ZURU 5 Surprise Mini Brands. Zuzubaland is … [Read more...] about Cronus Global to Display New, Unique Brands at Licensing Expo
Australia Hosting Its First Children’s Content Summit Trade Show
By Allison Watkinson TLL Reporter Tickets are now on sale for the inaugural edition of the Australian Children’s Content Summit trade show. The three-day trade event will bring together both local and international delegates from the children’s and family entertainment industry for networking, business negotiations, and more. “The Australian Children's Content Summit … [Read more...] about Australia Hosting Its First Children’s Content Summit Trade Show
Licensing Expo: Everything You Need to Know Before You Go
By Gary Symons & Allison Watkinson The Licensing Expo is the world's largest trade show and conference for the licensing industry, so it comes with a wide selection of great opportunities and equally great challenges. On the bright side, new ideas, deals and educational opportunities for this complex and fascinating industry. On the more challenging side, aching … [Read more...] about Licensing Expo: Everything You Need to Know Before You Go
Broad Street Launches ‘The Royalty Report’ Channel on YouTube
Broad Street Licensing Group brings an edgy, fresh look at food licensing with a wide range of interesting guests on “The Royalty Report” By Gary Symons TLL Editor in Chief Broad Street Licensing Group is helping liven up the conversation around food and beverage licensing with a new podcast, The Royalty Report. A top licensing agency in food and restaurant brands, … [Read more...] about Broad Street Launches ‘The Royalty Report’ Channel on YouTube
Ja Rule to Headline Licensing Expo Opening Night Party
By Allison Watkinson TLL Reporter The rapper, singer and businessman Ja Rule has been booked to headline the 2023 Licensing Expo's Opening Night Party. Ja Rule, aka Jeffrey Bruce Atkins Sr., released his first solo album, Venni Vetti Vecci, in 1999. Since his initial solo debut, Ja Rule has sold more than 20 million albums worldwide. "Ja Rule has a distinctive style … [Read more...] about Ja Rule to Headline Licensing Expo Opening Night Party