By Gary Symons TLL Editor in Chief Toyco giant Hasbro has promoted Casey Collins to head its sprawling licensed consumer products program worldwide. Collins was named as the new President of Global Licensed Consumer Products and Partnership/Alliances. Hasbro says that in this new position Collins will be focused on managing Hasbro’s key, high-level strategic partnerships, … [Read more...] about Casey Collins to Head Global Licensed Consumer Products at Hasbro
News & Trends
Who’s News: Hidden Pigeon Company Announces Two New Executive Appointments
By Allison Watkinson TLL Reporter Hidden Pigeon Company (HPC) has appointed Tori Cook as its new SVP of franchise management and Paula Allen as its new publishing consultant. Founded in early 2023 by children’s author Mo Willems, Stampede Ventures and RedBird Capital Partners, HPC is an entertainment media company that focuses on expanding Willems IP to reach new platforms and … [Read more...] about Who’s News: Hidden Pigeon Company Announces Two New Executive Appointments
RWS Global Acquires Great Big Events, Launches New Sports Division
By Gary Symons TLL Editor in Chief Big news in the world of experiential licensing today, as live entertainment giant RWS Global has acquired Great Big Events. The deal combines RWS, arguably the world leader in live entertainment productions, with Great Big Events, which is among the world's top sports event production companies. RWS Global creates customized … [Read more...] about RWS Global Acquires Great Big Events, Launches New Sports Division
Mediawan and ZAG Partner on New ‘Miraculous Corp’
By Gary Symons TLL Editor in Chief Mediawan and Zag have created a new, offshoot company to manage and expand their highly successful Miraculous franchise. Called Miraculous Corp, the company is a joint venture between ZAG and Mediawan, designed to fuel an expansion of the brand's superhero universe. "This groundbreaking joint-venture between Mediawan and ZAG reunites all … [Read more...] about Mediawan and ZAG Partner on New ‘Miraculous Corp’
Who’s News: Funko Names Cynthia Williams as New CEO and Board Member
By Allison Watkinson TLL Reporter The Funko brand has appointed experienced industry professional, Cynthia Williams, as its new CEO and executive board member. Funko is a pop culture lifestyle company that designs, sources and distributes licensed pop culture products across multiple categories such as vinyl figures, toys, plush, apparel, home goods, accessories and more. … [Read more...] about Who’s News: Funko Names Cynthia Williams as New CEO and Board Member
Must Read: Supreme Court Rules Against Warner Music in Copyright Case
By Gary Symons TLL Editor in Chief Photo by Sunira Moses The US Supreme Court found there is no time limit for damages in copyright cases, ruling against Warner Music in a precedent-setting lawsuit. The Supreme Court on Thursday ruled in favor of Miami-based music producer Sherman Nealy, who became embroiled in a legal battle with Warner Music over a song by the popular … [Read more...] about Must Read: Supreme Court Rules Against Warner Music in Copyright Case
Cronus Global to Rep emoji company in US and Canada
By Gary Symons TLL Editor in Chief The folks at Cronus Global have a smile on their faces today, as the agency has been appointed by the emoji company for the US and Canada. “We’re excited to partner with Cronus Global, a leading licensing agency known for its innovative strategies in brand development,” said Marco Huesges, CEO and founder of the emoji company GmbH. … [Read more...] about Cronus Global to Rep emoji company in US and Canada
It’s Rolex vs. Hallmark in Battle of the Crown Logos
By Gary Symons TLL Editor in Chief It's a trademark battle of royal proportions, as watchmaker Rolex has opposed Hallmark's bid to register its crown logo for use with jewelry. In the image above, the Rolex logo is at the left, and the Hallmark logo is to the right. The issue came up after Hallmark submitted a request to the US Patent and Trademark Office (USPTO) to … [Read more...] about It’s Rolex vs. Hallmark in Battle of the Crown Logos
Viral YouTube Hit Super Simple Songs at Licensing Expo
By Gary Symons TLL Editor in Chief Pretty much anyone in licensing can tell you that YouTube has spawned some of the most successful brands in the world. Whether it’s MrBeast, the kids’ show Cocomelon, Baby Shark or Ryan’s World, YouTube streamers aren’t just attracting eyeballs—they’re attracting lucrative and mutually beneficial licensing … [Read more...] about Viral YouTube Hit Super Simple Songs at Licensing Expo
JPatton Displaying Cutting Edge Brand Protection at Expo
TLL Feature In the world of licensing, nothing is more important than protecting your brand. But according to Franco Diaz of the brand protection technology manufacturer JPatton, many brand owners don’t invest in brand protection, only to pay for it later in terms of reputational damage, declining stock price, lawsuits/litigation, and lost sales. Diaz is head of … [Read more...] about JPatton Displaying Cutting Edge Brand Protection at Expo