The Licensing Letter

Trade Shows

Digital Media Licensing Conference On Now, Goes Virtual

The Digital Media Licensing Conference is being held October 25 to October 30th. This all virtual conference is the 25th international conference hosted by the Digital Media Licensing Association (DMLA). The conference includes keynotes by Google and Adobe, as well as panels and round tables on virtual photoshoots, the Unreal engine, Google’s Licensable Badge, OTT distribution, … [Read more...] about Digital Media Licensing Conference On Now, Goes Virtual

Licensing International Germany Announces 2020 Award Winners

And the winner is …. Licensing International Germany unveiled the 2020 winners of its annual best of the best licensing awards, selected from among 54 finalists in 10 categories.  And for the first time, LI Germany also issued awards for the industry’s ‘Rising Stars’.  “We have some extraordinary talent in our creative and fast moving industry who may not have been in their … [Read more...] about Licensing International Germany Announces 2020 Award Winners

New Licensing Conference Launches Virtually in November

There’s a new conference for the licensing industry, but like most event in the Year of Covid, the inaugural 2020 Sustainability in Licensing Conference (SILC) will be held virtually over two days in November.  Breaking new ground in the licensing industry, the Sustainability in Licensing Conference 2020,  to be staged digitally over a two day period on 24 – 25 November 2020, … [Read more...] about New Licensing Conference Launches Virtually in November

CBD-infused, Sustainable & Bright: IBS+IECSC Roundup

Contact the editor at karina@plainlanguagemedia.com We attended the 17th annual International Beauty Show (IBS) and International Esthetics, Cosmetics & Spa Conference (IECSC) in New York City this week, and brought back the buzziest trends from the floor. CBD-infused health and beauty aids are beginning to break into the mainstream. What's more, the goods are made right … [Read more...] about CBD-infused, Sustainable & Bright: IBS+IECSC Roundup

L.O.L. Surprise! Sweeps Toy & License of the Year Awards

This year, L.O.L. Surprise! by MGA Entertainment received the distinguished “Toy of the Year” and "License of the Year" awards at the 19th Annual Toy of the Year (TOTY) Awards. MGAE took home two more awards in the Doll and Playset (tied) categories for a total of four honors. Lego tied for the most number of awards with four of its own: Collectible, Construction Toy, Playset … [Read more...] about L.O.L. Surprise! Sweeps Toy & License of the Year Awards

What’s the [Toy] Story? Same as Last Year, Just Better!

Contact the editor at karina@plainlanguagemedia.com Straight from the floor of New York Toy Fair, TLL brings you the latest and greatest in toy trends. They just happen to be the same as last year's—only more nuanced, thoughtful, and developed. The good news this year: No one's freaking out about the ability of America's largest toy retailer to actually pay its vendors. More … [Read more...] about What’s the [Toy] Story? Same as Last Year, Just Better!

Going Corporate: 2019 Toys/Games Built on a TM

Contact the editor at karina@plainlanguagemedia.com Lest TLL neglects to honor those corporate trademarks/brands with influence in the toys and games space, here are some of the top highlights amongst those branded offerings we spotted on the floor at New York Toy Fair: The Smithsonian expands its a widening line of STEM toys aimed at older kids from Sakar. The line includes … [Read more...] about Going Corporate: 2019 Toys/Games Built on a TM

Living Coral: 2019 NSS, NY Now & Surtex Edition

Contact the editor at karina@plainlanguagemedia.com CORAL, as in: Conscientious, Organized, Retro, and Animated Living. From the floor of the 2019 National Stationery Show (NSS), Retail Renaissance NY Now, and Surtex, TLL brings you the latest in home, stationery, and surface design trends. This year, all three shows were held simultaneously in New York City's Jacob Javits … [Read more...] about Living Coral: 2019 NSS, NY Now & Surtex Edition

NYCC 2018: A Bigger, Badder Nostalgia Rush

By Karina Masolova. Contact the Editor at karina@plainlanguagemedia.com. Now in its 13th year, New York Comic Con (NYCC) emerged bigger than ever before as an estimated 250,000 attendees occupied the Jacob Javits Center and off-site locations like the Hammerstein Ballroom and Madison Square Garden (for large panels) as well as 10 blocks north at Pier 94 (hosting Anime Fest … [Read more...] about NYCC 2018: A Bigger, Badder Nostalgia Rush