The licensing industry enjoyed a strong year in 2021, despite the lingering impacts of the pandemic. A study by Licensing International says consumers spent $315.5 billion worldwide on licensed merchandise in 2021. That's an increase of 7.75% over 2019. The figures echo research by The Licensing Letter, which showed licensing companies generally saw major gains in … [Read more...] about Licensing Sales Top $315 Billion Says Licensing International
Trade Shows
Sports Licensing in Bullish Mood For Upcoming Tailgate Show
By Gary Symons TLL Editor in Chief If you had any doubts that the sports industry is back, you just had to see what happened in the hours after Lionel Messi kicked in the winning goal for Argentina in the World Cup. Literally millions of fans packed the streets and plazas of Buenos Aires and other Argentinian cities, and licensed Messi jerseys sold out world wide within … [Read more...] about Sports Licensing in Bullish Mood For Upcoming Tailgate Show
Trade Shows: World of Toys Program Expands to New York and Tokyo
By Gary Symons TLL Editor in Chief Now that the COVID-19 pandemic is over, Spielwarenmesse has been on a tear, expanding its programs around the globe. Spielwarenmesse eG is a fair organizer and marketing services provider for the toy sector and other consumer goods markets. The Nuremberg-based company organizes the world-leading Spielwarenmesse toy fair in Nuremberg, … [Read more...] about Trade Shows: World of Toys Program Expands to New York and Tokyo
ZAG Animation on Display At Brazilian Pop Culture Festival
By Allison Watkinson TLL Reporter The animation studio ZAG is hosting an exhibit at Brazil’s upcoming pop culture festival CCXP for its Miraculous and Ghostforce entertainment franchises. “We’re so excited to be at CCXP to interact with our Miraculous cosplay fans from across Brazil and engage them with news about Ghostforce that launched in May this year,” said Jeremy … [Read more...] about ZAG Animation on Display At Brazilian Pop Culture Festival
Who’s News: Spielwarenmesse eG Appoints Carol Rapp as Joint Director of Friedhelm Merz Verlag
By Allison WatkinsonTLL ReporterSpielwarenmesse eG has appointed Carol Rapp as its new joint director for the company's subsidiary, Friedhelm Merz Verlag.Friedhelm Merz Verlag is a German gaming event company that was acquired as a subsidiary by Spielwarenmesse eG in early 2022. Rapp will assume joint responsibility of Friedhelm Merz Verlag with the two existing directors, … [Read more...] about Who’s News: Spielwarenmesse eG Appoints Carol Rapp as Joint Director of Friedhelm Merz Verlag
Who’s News: Licensing International Rising Stars Revealed
By Allison Watkinson TLL Reporter Licensing International has announced the six licensing professionals that will receive the 2022 Rising Star Award. The Rising Star Award from Licensing International celebrates the contributions of young professionals that work in the international brand licensing industry. To be eligible for the peer-nominated award, candidates must be a … [Read more...] about Who’s News: Licensing International Rising Stars Revealed
Spielwarenmesse and Licensing International Partner on New Trade Show
By Gary Symons TLL Editor in Chief The biggest players in licensing trade shows have partnered to bring the industry a new event in Germany called BRANDmate. The German trade fair provider Spielwarenmesse is now partnering with Licensing International and the organizers of a new B2B networking event to create the new company BRANDmate GmbH. That company will launch a new … [Read more...] about Spielwarenmesse and Licensing International Partner on New Trade Show
Fay Slift and Fluffy Soufflé to Co-Host the 2023 Kidscreen Awards Ceremony
By Allison WatkinsonTLL Reporter The 2023 Kidscreen Awards Ceremony will be hosted by the children's educators and drag performers, Fay Slift and Fluffy Soufflé. The Kidscreen Summit is a four-day trade show event that focuses on kid's entertainment media. Kidscreen Summit 2023 takes place in Miami and is one of the most important trade shows in the children's entertainment … [Read more...] about Fay Slift and Fluffy Soufflé to Co-Host the 2023 Kidscreen Awards Ceremony
Licensing Expo Pushes Back Date for 2023 Tradeshow
By Allison Watkinson TLL Reporter The upcoming fashion-themed Licensing Expo has been set for June 13 to 15, 2023, at the Mandalay Bay Convention Center in Las Vegas. The event was originally due to take place on May 23 to 25, 2023, but has been rescheduled to accommodate event venue renovations. “We have been closely following the construction dateline at Mandalay Bay. With … [Read more...] about Licensing Expo Pushes Back Date for 2023 Tradeshow
SPLiCE Going Global, Hosting International Conference 2022
By Gary Symons TLL Editor in Chief The Society of Product Licensors Committed to Excellence (SPLiCE) is addressing the challenges of global licensing at its International Conference 2022. SPLiCE CEO Kimberly Kociencki says the annual conference is a key learning experience for licensors, as it brings together an impressive array of experts in the field. “The SPLICE … [Read more...] about SPLiCE Going Global, Hosting International Conference 2022