The school, home and office supplies company Yoobi announced this week a major collaboration with Marvel, consisting of a 'super-powered' collection of back-to-school products. Yoobi says the line will combine Marvel’s iconic characters from comic books and film with Yoobi’s bold designs in a limited-edition collection. Yoobi describes itself as a "give-back brand" that … [Read more...] about Marvel and Yoobi Partner on Heroic Back-To-School Line
Content Licensing
Netflix Snags Landmark Film Deal With Sony Pictures
Agreement Includes A First-Look At Films Sony Pictures Intends For Direct-To-Streaming Netflix and Sony Pictures Entertainment (SPE) have announced a multiyear, exclusive first pay window licensing deal in the U.S. for theatrically released SPE feature films, beginning with their 2022 film slate. This new agreement builds upon Netflix’s pre-existing output deal with Sony … [Read more...] about Netflix Snags Landmark Film Deal With Sony Pictures
Bluey Crosses the English Channel to Air on France Television
The award winning kids animated series Bluey is crossing the English Channel to thrill a generation of children in France, as France Television has secured the rights to the show and BBC Studios has appointed France TV Distribution as its licensing agent in the country. Beginning this week, Bluey will be broadcast daily in the prime spots of 8:45 a.m. on weekends, and from … [Read more...] about Bluey Crosses the English Channel to Air on France Television
Augusta Partners on EA Sports PGA Tour
Licensing Deal Will See EA SPORTS PGA TOUR As The Exclusive Home of All Four Majors — the Masters Tournament, PGA Championship, U.S. Open Championship and The Open Championship EA Sports has unveiled EA SPORTS PGA TOUR: Road to the Masters as the exclusive video game home of the historic Masters Tournament at Augusta National Golf Club, one of the most prestigious golf events … [Read more...] about Augusta Partners on EA Sports PGA Tour
Big Week For Dr. Seuss: Three New Deals And An Anniversary
You just can't keep Dr. Seuss out of the news lately. After getting political conservatives into a fluster last month after cancelling certain Dr. Seuss books for images now considered racially offensive, the children's book brand has seen sales increases and this week announced three new deals. The first slate of deals, announced April 6, celebrates the 50th Anniversary of … [Read more...] about Big Week For Dr. Seuss: Three New Deals And An Anniversary
Brands Taking A Deep Dive Into NFT Market
By Gary Symons TLL Editor in Chief As many have predicted, the licensing industry and in particular companies involved with collectibles like comics and trading cards, have dived headfirst into the world of Non-Fungible Tokens, or NFTs. Some of the examples include DC Comics, Dark Horse Comics, Funko, and the collectible giant Topps Company, which has been into NFTs for close … [Read more...] about Brands Taking A Deep Dive Into NFT Market
Sanrio Partners With Nintendo on Animal Crossing
Items, clothing and new characters inspired by Sanrio brands are coming to the Nintendo hit video game Animal Crossing: New Horizons, and Animal Crossing: Pocket Camp. Sanrio owns several popular character brands, the most famous being Hello Kitty (pictured), which have been licensed in everything from apparel, to gifts, to home products. Now Sanrio's suite of adorable … [Read more...] about Sanrio Partners With Nintendo on Animal Crossing
Paul Simon Latest To Sell Music Catalog
Legendary singer-songwriter Paul Simon has become the latest star musician to cash in on his lifetime body of work, selling his entire music catalog to Sony Music Publishing for an undisclosed amount. “I’m pleased to have Sony Music Publishing be the custodian of my songs for the coming decades," said Simon after the deal was announced. "I began my career at Columbia/Sony … [Read more...] about Paul Simon Latest To Sell Music Catalog
Songwriters Demand Musicians Stop Taking Credit For Their Work
By Gary Symons TLL Editor in Chief A group of the world's top songwriters are launching a rebellion of sorts against "a growing number of (recording) artists" who they say are taking credit—and royalties—for songs they had no hand in writing. Called The Pact, the group includes writers who have penned massive hits for Dua Lipa, Ariana Grande, Lady Gaga, Britney Spears, One … [Read more...] about Songwriters Demand Musicians Stop Taking Credit For Their Work
Topps Releases the Monster of All NFTs
Collectibles Leader Topps Digital Issuing Godzilla NFT Collectibles on March 31 If you've been reading a lot about NFTs and were wondering when it would hit the world of licensing ... it already has, as collectibles firm Topps Digital continues to introduce exciting new products on the WAX Blockchain. Tomorrow, on March 31, Topps will conintue to build on its reputation as … [Read more...] about Topps Releases the Monster of All NFTs