By Allison Watkinson TLL Reporter Perfetti Van Melle's Chupa Chups brand has paired with Allkinds to create a personal care collaboration especially for Australian kids. In a deal brokered by leading Australian licensing agency Asembl, Allkinds shelves across Australia and online will host a first time collaboration for the Australian retailer. The collection will see … [Read more...] about Chupa Chups Releases Personal Care Collection That’s Good Enough to Eat
ANZ
Menz and Bulla Create ‘Frozen Version’ of Australia’s Classic Violet Crumble Chocolate Bar
TLL Staff The licensing agency Asembl has brought the classic Australian brands Menz Violet Crumble and Bulla together for a new ice cream product. Menz says the resulting Violet Crumble ice cream is not only “earth shatteringly delicious,” but is also a taste of Aussie nostalgia. “When we were looking for a partner to help bring this Violet Crumble product to life, … [Read more...] about Menz and Bulla Create ‘Frozen Version’ of Australia’s Classic Violet Crumble Chocolate Bar
Bluey Partners With Hanna Andersson for Sustainable Kid Fashion
By Allison Watkinson TLL Reporter BBC Studios Kids & Family has partnered with Hanna Andersson for an exclusive Bluey-themed children's apparel collection. Hanna Andersson is a children's and infant apparel company that designs and manufactures sensory-friendly clothing items. The company is known for its fair trade, organic and sustainable business … [Read more...] about Bluey Partners With Hanna Andersson for Sustainable Kid Fashion
Arcade1Up Announces Deluxe Home Arcade Line For International Distribution
By Allison WatkinsonTLL ReporterTastemakers' Arcade1Up brand is expanding internationally with a new home arcade product line and distribution partnerships. The new Arcade1Up products are part of a line called Deluxe that integrates modern technology into a streamlined version of the brand's ¾ scale home arcade machines. The four Arcade1Up products in the collection are TIME … [Read more...] about Arcade1Up Announces Deluxe Home Arcade Line For International Distribution
Perth Mint Creates Commemorative Coins for The Phantom
By Allison Watkinson TLL Reporter King Features Syndicate and The Perth Mint have partnered on an exclusive collection of commemorative coins for the comic book hero The Phantom. The licensing deal between the two companies was negotiated by Merchantwise, King Features’ Australian agent. “We are thrilled to bring King Features Syndicate’s The Phantom together with The … [Read more...] about Perth Mint Creates Commemorative Coins for The Phantom
Australia Hosting Its First Children’s Content Summit Trade Show
By Allison Watkinson TLL Reporter Tickets are now on sale for the inaugural edition of the Australian Children’s Content Summit trade show. The three-day trade event will bring together both local and international delegates from the children’s and family entertainment industry for networking, business negotiations, and more. “The Australian Children's Content Summit … [Read more...] about Australia Hosting Its First Children’s Content Summit Trade Show
Laura Ashley Heads Down Under In Deal With Basford Brands
By Allison Watkinson TLL Reporter The Laura Ashley brand has entered a partnership with Basford Brands to launch a soft furnishings range in Australia and New Zealand. "As we celebrate 70 years of Laura Ashley, we are continuing to grow our network of carefully selected and like-minded global partnerships to celebrate our iconic prints from the past seven decades," said … [Read more...] about Laura Ashley Heads Down Under In Deal With Basford Brands
Asembl Appointed As Agency for McCormick’s Aeroplane Jelly
By Allison Watkinson TLL Reporter Asembl has been appointed as the licensing representative for McCormick’s Aeroplane Jelly brand across Australia and New Zealand. Asembl is a research-driven brand extension agency that specializes in developing partnerships for licensed design, FMCG and lifestyle products. The agency is part of the Merchantwise Group and is … [Read more...] about Asembl Appointed As Agency for McCormick’s Aeroplane Jelly
Update: Authentic Brands Group Signs Agreement to Acquire Boardriders
By Gary Symons TLL Editor in Chief Updating our story last week, Authentic Brands Group has signed a definitive agreement to purchase Boardriders. Through the acquisition Authentic strategically expands its portfolio of world-renowned superbrands with the addition of the most iconic brands in board sports including Quiksilver, Billabong, Roxy, DC Shoes, RVCA, Element, … [Read more...] about Update: Authentic Brands Group Signs Agreement to Acquire Boardriders
Licensing Agencies: Reemsborko Appointed To Rep Poppy Playtime
By Allison Watkinson TLL Reporter Mob Entertainment has appointed Reemsborko as its licensing agent for Poppy Playtime consumer products in Europe and Australasia. Poppy Playtime is an episodic horror video game created by the indie developer Mob Entertainment. The game features malicious toys created by a fictional company called Playtime Co. The game requires players … [Read more...] about Licensing Agencies: Reemsborko Appointed To Rep Poppy Playtime