By Allison Watkinson TLL Reporter Sesame Workshop and Round Room Live have announced a new North American tour production called Sesame Street Live! Say Hello. Sesame Street Live! Say Hello will feature officially licensed characters from the Sesame Street TV franchise in a new interactive production.“For over 50 years, Sesame Workshop has worked at the intersection of … [Read more...] about Sesame Workshop Announces New Sesame Street-Themed Live Show
U.S.
How A Focus on Food Made Broad Street a Top 20 Agency
By Gary Symons TLL Editor in Chief Anyone in the world of food licensing should know Broad Street Licensing Group. They are, after all, one of the top 20 licensing agencies in the world, and in the top two in the area of food and beverage licensing. Last year, for example, Broad Street put together licensing deals that generated well over a billion dollars in retail … [Read more...] about How A Focus on Food Made Broad Street a Top 20 Agency
King Ice Jewelry Putting the Shine On Sonic The Hedgehog
By Gary Symons TLL Editor in Chief Video game icon and movie star extraordinaire Sonic the Hedgehog is sporting some major bling these days, thanks to a partnership with King Ice. The SEGA-owned Sonic the Hedgehog brand has launched a new collection of jewelry with their LA-based partner King Ice. TLL previously covered King Ice as a major new player in the branded … [Read more...] about King Ice Jewelry Putting the Shine On Sonic The Hedgehog
Daniel Tiger Products Arrive at Macy’s Toys R’ Us for Holiday Season
By Allison Watkinson TLL Reporter Fred Rogers Productions and JAKKS Pacific have entered a retail licensing partnership with Macy’s Toys R’ Us for the Daniel Tiger’s Neighborhood preschool property.The partnership will include eight Daniel Tiger’s Neighborhood toys by master toy licensee Jakks Pacific rolling out to over 200 Macy’s Toys R’ Us locations across the U.S. beginning … [Read more...] about Daniel Tiger Products Arrive at Macy’s Toys R’ Us for Holiday Season
Licensing Law: Shelby Wins Trademark Fight Over the GT 500 Mustang Brand
By Gary Symons TLL Editor in Chief A California court has put Shelby back in the driver's seat for brand ownership of the legendary GT500 Shelby Mustang. In a story that seems like it was pulled from a film script, the Shelby Trust has been fighting for a decade to win back its trademark, which was claimed by the producer of three Hollywood films that featured the car. It … [Read more...] about Licensing Law: Shelby Wins Trademark Fight Over the GT 500 Mustang Brand
Longest Ever Actors Strike Ends With “Historic Agreement”
By Gary Symons TLL Editor in Chief The entertainment and licensing industries breathed a collective sigh of relief as the longest actors strike in history came to an end at 12:01 a.m. on Nov. 9. SAG-AFTRA negotiators have approved a tentative agreement with film and TV studios, and on Wednesday called an end to the 118 day strike. The union's negotiating committee approved … [Read more...] about Longest Ever Actors Strike Ends With “Historic Agreement”
Who’s News: Brand Central Promotes Several Execs as Company Grows
By Gary Symons TLL Editor in Chief Three execs at Brand Central were promoted this week as the licensing agency posts more growth in 2023. Brand Central is among the world's largest licensing agencies by revenue, and a top player in the food and beverage sector in particular. However, it also has seen rapid growth in other parts of its business, particularly in manufacturing … [Read more...] about Who’s News: Brand Central Promotes Several Execs as Company Grows
IP Investment Firm Full Sail Acquires Revere Cookware Brand
By TLL Staff Full Sail IP Partners, a leading intellectual property investment firm, announced it has acquired the Revere Ware brand from Instant Brands. Revere Ware is a well-known and respected brand of cookware that has been delighting cooks in American homes for over 80 years. Revere Ware is best known for its copper-clad stainless-steel construction, which has … [Read more...] about IP Investment Firm Full Sail Acquires Revere Cookware Brand
Brand Central Stirring Up Success in Food and Beverage Licensing
By Gary Symons TLL Editor in Chief (Photo at Right: Lexi DeForest and Ross Misher smile for the camera at Licensing Expo with Alma from Alma's Way and the Tapatio Guy) Already one of the world’s 10 largest licensing agencies, Brand Central is best known as a leader in food and beverage licensing but has expanded into many new services including: manufacturing, … [Read more...] about Brand Central Stirring Up Success in Food and Beverage Licensing
Persona 5 Tactica Takes Over Gyu-Kaku Japanese BBQ Locations Across America
By Allison Watkinson TLL Reporter In collaboration with SEGA of America and ATLUS, Gyu-Kaku Japanese BBQ is hosting a Persona 5 Tactica licensing promotion at participating restaurant locations.Gyu-Kaku Japanese BBQ is a global restaurant chain that serves freshly prepared meats and other food that is cooked on a table-top smokeless grill.The in-store licensing promotion will … [Read more...] about Persona 5 Tactica Takes Over Gyu-Kaku Japanese BBQ Locations Across America