The Licensing Letter

U.S.

Wildbrain Deal With MINISO Brings Peanuts Lines to China Market

By Allison Watkinson TLL Reporter MINISO has signed a two-year licensing partnership with Peanuts Worldwide for multiple product collections based on the Peanuts brand. The Peanuts brand is jointly owned by Peanuts Worldwide, WildBrain Ltd, Sony Music Entertainment (Japan) and the family of the original Peanuts creator, Charles M. Schulz. The partnership with MINISO … [Read more...] about Wildbrain Deal With MINISO Brings Peanuts Lines to China Market

Jewel Appointed Exclusive Licensing Agent for SCOUT

By Gary Symons TLL Editor in Chief Jewel has been named the exclusive licensing agent for SCOUT. SCOUT was co-founded by Deb Waterman Johns and her husband Ben Johns in 2004, and is known for designing stylish tote bags for women. “We are excited to partner with Jewel to bring the SCOUT brand into new product categories and expand our audience,” said Deb Waterman … [Read more...] about Jewel Appointed Exclusive Licensing Agent for SCOUT

Ms. Marvel Actor to Write New Ms. Marvel Comic

By Gary Symons TLL Editor in Chief It's a case of life imitating art, imitating life, imitating art. Or something like that. In any case, comics fans have been thrilled to learn Canadian actor Iman Vellani, who plays the character Ms. Marvel, will also be co-writing a new comic book about Ms. Marvel. Adding to the life imitates art theme, Ms. Marvel (aka Kamala Khan) stars … [Read more...] about Ms. Marvel Actor to Write New Ms. Marvel Comic

Opinion: Box Office is Back, But Blockbusters Are Not

By Gary Symons TLL Editor in Chief This has been the year of the Big Flop, as multiple Hollywood 'tentpole' blockbusters have failed to break even at the box office. That's led some—including yours truly—to fear the end of the cinema experience is near, but there's another explanation that actually makes more sense. When you actually look at the data for overall box office … [Read more...] about Opinion: Box Office is Back, But Blockbusters Are Not

Sink Your Teeth Into Shark Week Licensed Collection

By Allison Watkinson TLL Reporter Warner Bros. Discovery Global Consumer Products is diving into the deep end to bring fans new merchandise to celebrate “Shark Week” 2023. The popular event will be airing from Sunday, July 23 to Saturday, July 29 on Discovery Channel and will also be available to stream on Max. Reaching a milestone 35th year, “Shark Week” is … [Read more...] about Sink Your Teeth Into Shark Week Licensed Collection

Feature: Iger Promises Major Change as Disney Contract Extended

By Gary Symons TLL Editor in Chief The Walt Disney Company has extended CEO Bob Iger’s contract by two years, to the end of 2026. The 72-year-old Iger originally said he would only come back to the role for a maximum of two years. However, Iger has said there are issues to deal with at Disney that will take longer to address.  “I think what I’m saying is it’s time,” … [Read more...] about Feature: Iger Promises Major Change as Disney Contract Extended

Jazwares to Host First San Diego Comic-Con Panel

By Allison Watkinson TLL Reporter The rapidly growing toyco Jazwares will host its first-ever San Diego Comic-Con panel when the ultimate pop culture event returns this month. On Saturday, July 22, fans are encouraged to join industry leader and collectible connoisseur Jeremy Padawer as he moderates a candid conversation on all that’s hot from Jazwares in 2023 and … [Read more...] about Jazwares to Host First San Diego Comic-Con Panel

Yu-Gi-Oh Racking Up Licensing Agreements for Anniversary

By Allison Watkinson TLL Reporter The popular Yu-Gi-Oh! trading card franchise has commemorated its 25th Anniversary celebration with four new licensing agreements. Brand owner Konami Cross Media says the deals will bring an array of exclusive licensed products to market in honor of the milestone, ranging from apparel, back-to-school accessories, streetwear, and metallic … [Read more...] about Yu-Gi-Oh Racking Up Licensing Agreements for Anniversary

Kartoon To Launch New Comics From Never-Before-Seen Stan Lee Creations

By Allison Watkinson TLL Reporter Kartoon Studios is launching a new line called Stan Lee Comics, based on never-before-released stories and characters created by Stan Lee. While Stan Lee was the visionary behind Marvel Comics for many years, Kartoon Studios is the controlling partner of Stan Lee Universe, LLC, and therefore controls the IP that Lee created, but was … [Read more...] about Kartoon To Launch New Comics From Never-Before-Seen Stan Lee Creations