CEO Nicolas Loufrani Explains the Smiley Company's Largest Ever Expansion Plan By Gary Symons TLL Editor in Chief Sure, the world may be going through a tough time, between a series of catastrophic wars, a recent pandemic, and looming threats to democracy, but Nicolas Loufrani says there’s still a lot to smile about. In fact, the CEO of The Smiley Company argues there’s … [Read more...] about Feature: The Company Teaching the World to Smile
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Shaquille O’Neal and Hershey’s Announce Shaq-A-Licious XL Gummies
By Allison Watkinson TLL Reporter Shaquille O’Neal has launched a partnership with Hershey's for a new line of oversized candies called Shaq-A-Licious XL Gummies. The Shaq-A-Licious XL Gummies line features two candy types called the Shaq-A-Licious Original and the Shaq-A-Licious Sour. Packaged in green and yellow, the Shaq-A-Licious Sour variety includes tangy pineapple, … [Read more...] about Shaquille O’Neal and Hershey’s Announce Shaq-A-Licious XL Gummies
Smart Move as Barbie Dumbs Down The Flip Phone
By Gary Symons TLL Editor in Chief If you're tired of 24/7 notifications and text messages, Barbie has the phone for you. Human Mobile Devices, Europe’s largest smartphone manufacturer, has partnered with with Mattel to create the Barbie Flip Phone. The new phone caters to Gen Z and Millennials, who have been seen to decrease their time on social media in recent … [Read more...] about Smart Move as Barbie Dumbs Down The Flip Phone
Panini and Brandr Partner on Collegiate NIL Licensing
By Gary Symons TLL Editor in Chief Panini America has signed a multi-year partnership with the leading 'NIL' licensing agency The Brandr Group. The move comes as Panini works to strengthen and expand its presence and its product offerings in the Name, Image and Likeness sector. That sector got a major boost in July, 2021, when the NCAA changed its rules to allow … [Read more...] about Panini and Brandr Partner on Collegiate NIL Licensing
Bravado: Building Lasting Relationships in the Music Licensing Sector
The TLL Interview with Keith Tapperell, Bravado’s Vice-President of Licensing By Gary Symons TLL Editor in Chief If there’s one person in the licensing world who ignites jealousy in my soul, and whose job I would steal in a heartbeat, it’s Keith Tapperell, the VP of Licensing at Bravado. In that position, Tapperell (pictured above) works with the top music artists in … [Read more...] about Bravado: Building Lasting Relationships in the Music Licensing Sector
WBD Launches a Cohesive New Global Experiences Division
By Allison Watkinson TLL Reporter Warner Bros. Discovery (WBD) has launched a new division for the company’s experiential entertainment and licensing projects called Warner Bros. Discovery Global Experiences. Warner Bros. Discovery Global Experiences was created as a combination of the company’s Global Themed Entertainment and Studio Tours & Retail teams to form a single … [Read more...] about WBD Launches a Cohesive New Global Experiences Division
WiT Gearing Up For Wonder Women Award Gala Next Week
By Gary Symons TLL Editor in Chief Women in Toys, Licensing & Entertainment (WiT) will host the 2024 Wonder Women Awards in Beverly Hills on September 13. WiT is the industry’s leading organization advocating for the advancement of women, and the Wonder Women Awards celebrates many of the most talented people in working in the fields of toys, entertainment, and … [Read more...] about WiT Gearing Up For Wonder Women Award Gala Next Week
Anthem Publishing the Official Pinch of Nom Magazine
By Allison Watkinson TLL Reporter The Point.1888 has brokered a partnership between Anthem Publishing and the Pinch of Nom food brand for an official Pinch of Nom magazine. Pinch of Nom (PON) is a healthy eating and recipe brand that was launched in 2016 by Kate and Kay Allinson. The culinary brand focuses on providing its readers with healthy recipes, advice and support … [Read more...] about Anthem Publishing the Official Pinch of Nom Magazine
Licensing Mysteries: Is Wendy’s About to Release a Real Life Krabby Patty?
By Gary Symons TLL Editor in Chief There's a rumor floating around Bikini Bottom that Wendy's is about to release its own version of the Krabby Patty. The restaurant chain hasn't confirmed the news, but in late August a Reddit post on the r/Spongebob subreddit claimed to show a leaked internal memo between Wendy's and Paramount about creating a licensed "Krabby Patty … [Read more...] about Licensing Mysteries: Is Wendy’s About to Release a Real Life Krabby Patty?
Judge Orders Trump to Stop Using Isaac Hayes’ Song At His Rallies
By Gary Symons TLL Editor in Chief The estate of music legend Isaac Hayes won an initial victory in court, as an Atlanta judge ordered the Trump campaign to stop using the song Hold On, I'm Comin' at its events. The order came about as the result of an emergency injunction hearing in Atlanta federal court on Tuesday. The Hayes estate, headed by son Isaac Hayes III, asked the … [Read more...] about Judge Orders Trump to Stop Using Isaac Hayes’ Song At His Rallies