By Allison Watkinson TLL Reporter Bulldog Licensing has secured a partnership between Banijay Kids & Family and Skinnydip London for licensed product collections inspired by the Totally Spies! series. The new partnership gives Skinnydip London the licensing rights to manufacture and distribute Totally Spies! products across multiple categories such as phone accessories, … [Read more...] about Skinnydip London Brings Totally Spies! Merch to the UK
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Toy Association to Merge With People of Play
By Gary Symons TLL Editor in Chief The two major associations representing the toy industry have announced they will be merging their assets, functions and events. People of Play (POP) will be merging into The Toy Association, and POP's founder Mary Couzin will be joining the senior leadership team at the Association. Couzin will be responsible for guiding the future and … [Read more...] about Toy Association to Merge With People of Play
Who’s News: Casey Collins Steps Down As Head of Hasbro Licensing
By Gary Symons TLL Editor in Chief Casey Collins resigned suddenly as the head of Hasbro's sprawling global licensing division, according to a report from Kidscreen. Hasbro has not issued a statement on the sudden departure of its top licensing exec, but has confirmed that Tim Kilpin, the president of toys, licensing and entertainment, will step in to manage Collins' … [Read more...] about Who’s News: Casey Collins Steps Down As Head of Hasbro Licensing
WK Kellogg and Thomas’ Debut Froot Loops Mini Bagels for Back-To-School Breakfasts
By Allison Watkinson TLL Reporter WK Kellogg has partnered with Thomas' Breads to launch a fruit-flavored, breakfast snack called Thomas’ Froot Loops Mini Bagels. The limited-edition Thomas’ Froot Loops Mini Bagels combine the sweet and crunchy flavors and textures of WK Kellog's Fruit Loops cereal with high-quality Thomas’ pre-sliced Mini-Bagels. “As the most important meal … [Read more...] about WK Kellogg and Thomas’ Debut Froot Loops Mini Bagels for Back-To-School Breakfasts
Chili’s Grill & Bar Partners With Ziosk to Enhance Guest Experiences
By Allison Watkinson TLL Reporter Brinker International has partnered with Ziosk to bring its restaurant ordering and payment platform to all of its corporate-owned Chili’s Grill & Bar restaurants. Through this new licensing partnership, Chili’s has added Ziosk branded tablets to more than 1,100 of its restaurant locations across the United States. The addition of Ziosk … [Read more...] about Chili’s Grill & Bar Partners With Ziosk to Enhance Guest Experiences
Velveeta Teams Up with Bounce Sporting Club for Decadent Dining Collaboration
By Allison Watkinson TLL Reporter Velveeta has partnered with Bounce Sporting Club for a limited-edition WheelVeeta dining experience based on the viral food trend, Pasta alla Ruota. Available exclusively at Bounce Sporting Club restaurants, the licensed WheelVeeta menu item features steaming hot Velveeta Shells pasta served inside a massive tableside Velveeta cheese wheel. The … [Read more...] about Velveeta Teams Up with Bounce Sporting Club for Decadent Dining Collaboration
Perry Ellis International Signs Licensing Partnership with Pegasus Home Fashions
By Allison Watkinson TLL Reporter Perry Ellis International (PEI) has secured an agreement with Pegasus Home Fashions for a series of licensed home collections. Pegasus Home Fashions is a North American manufacturing company that focuses on producing high-quality utility bedding such as pillows, mattress pads, comforters and protectors. Per the terms of the licensing … [Read more...] about Perry Ellis International Signs Licensing Partnership with Pegasus Home Fashions
Who’s News: Beanstalk Appoints Ian Joynson as its UK Managing Director
By Allison Watkinson TLL Reporter Beanstalk has appointed long-standing employee, Ian Joynson, as the new managing director of the agency's UK office. In his new role at the company, Joynson will be responsible for managing Beanstalk's UK-based client accounts as well as overseeing the agency's operations across the EMEA territories. Joynson will also work alongside … [Read more...] about Who’s News: Beanstalk Appoints Ian Joynson as its UK Managing Director
Hidden Pigeon Company Up to Bat with New York Yankees Apparel
By Allison Watkinson TLL Reporter Hidden Pigeon Company has teamed up with New Era Cap and OT Sports for a co-branded hat and apparel collection with the New York Yankees. New Era Cap has created an adjustable baseball cap that combines the Yankees’ NY logo with images of Mo Willems’ The Pigeon and Elephant & Piggie characters dressed in the Yankees signature pinstripes.The … [Read more...] about Hidden Pigeon Company Up to Bat with New York Yankees Apparel
Banijay Kids & Family Boosts Mr Bean with Additional Licensing Agents
By Allison Watkinson TLL Reporter Banijay Kids & Family has appointed three new licensing sub-agents to represent the Mr. Bean entertainment brand and character IP. IMG will be responsible for representing Mr. Bean throughout Japan, South Korea and South East Asia. Spacetoon Licensing will manage Mr. Bean's licensing program, including live show rights, in the Middle East. … [Read more...] about Banijay Kids & Family Boosts Mr Bean with Additional Licensing Agents