Smucker signs Brand Central as Licensing Agency Partner for Food, Beverage, Pet Products and Merchandise in North America By Gary Symons TLL Editor in Chief The J.M. Smucker Co. has just signed Brand Central as its exclusive licensing agency for North America. Smucker is a venerable and hugely successful food and pet product brand that is best known for its Jif … [Read more...] about J.M. Smucker and Brand Central Go Together Like Peanut Butter and Jelly!
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Virtual Concert Company Pophouse Acquires Rights to Kiss
By Gary Symons TLL Editor in Chief The virtual concert tech company Pophouse has concluded an historic copyright agreement with the legendary rock band Kiss. The agreement follows a partnership that saw the band unveil their own Pophouse-created avatars at the end of their farewell concert in New York City in December last year. The quartet that rose from New York City … [Read more...] about Virtual Concert Company Pophouse Acquires Rights to Kiss
Little Bites Launches Girl Scout-Inspired Muffins
TLL Staff Little Bites Snacks just launched a new, limited edition flavor for their muffins, inspired by Girl Scout cookies. Little Bites, which is owned by Bimbo Bakeries USA, will sell the 'Little Bites Girl Scout Toast-Yay! Muffins!' from now through July. The new muffins are full of French toast flavor and are made with real ingredients like cinnamon and maple syrup, … [Read more...] about Little Bites Launches Girl Scout-Inspired Muffins
George Carlin Estate Settles Lawsuit Over ‘AI Comedy Special’
By Gary Symons TLL Editor in Chief The estate of George Carlin won a settlement with a media company over a fake, hour-long comedy special, purportedly using AI to portray the comedian. As TLL first reported in January, the estate filed a federal lawsuit against the comedy podcast Dudesy for an hour-long comedy special sold as an AI-generated impression of the late … [Read more...] about George Carlin Estate Settles Lawsuit Over ‘AI Comedy Special’
Bulldog Licensing Secures New Licensees for Care Bears’ UK Expansion
By Allison Watkinson TLL Reporter Bulldog Licensing has secured new licensed product partnerships with Concept One and Little K Clothing for CloudCo Entertainment's Care Bears franchise. Bulldog is an independent licensing agency that works alongside brands to develop merchandise and consumer product programs for both the UK and international retail market. The agency is … [Read more...] about Bulldog Licensing Secures New Licensees for Care Bears’ UK Expansion
Who’s News: BBC Studios Promotes Murilo Hinojosa to Consumer Products VP for Latin America
By Allison Watkinson TLL Reporter BBC Studios has promoted Murilo Hinojosa to the position of VP for consumer products and commercial partnerships across Latin America. Since he first joined BBC Studios in 2021, Hinojosa has been responsible for growing the Bluey childrens' brand throughout Mexico and Latin America. This included securing new territorial agents and … [Read more...] about Who’s News: BBC Studios Promotes Murilo Hinojosa to Consumer Products VP for Latin America
IHOP Springs into Action with New Licensed Menu Items
By Allison Watkinson TLL Reporter IHOP is launching several licensed menu offerings this spring in collaboration with beverage and entertainment brands such as Pepsi, Silk and Sonic the Hedgehog. The IHOP x PepsiCo licensing collaboration includes an exclusive relaunch of Pepsi's limited-edition Maple Syrup Cola as both a beverage and ice cream float at participating IHOP … [Read more...] about IHOP Springs into Action with New Licensed Menu Items
Disney’s Bob Iger Victorious in Bitter Boardroom Battle
By Gary Symons TLL Editor in Chief Disney and CEO Bob Iger emerged as the clear winners in a proxy fight with activist investor Nelson Peltz. The annual general meeting saw shareholders standing solidly behind Disney, its CEO and current board of directors. They voted to elect Disney's full slate of 12 nominees, including Iger. The vote has not yet been released, but a … [Read more...] about Disney’s Bob Iger Victorious in Bitter Boardroom Battle
The New Sports Leader Everybody in Licensing Should Know
By Gary Symons TLL Editor in Chief The world of sports and sports licensing is changing, and part of that change is generational. Older fans are figuratively handing over the baton to a new generation with very different ideas of what sports they want to watch, and how they want to watch it. At the very heart of that change is a company called Overtime which has … [Read more...] about The New Sports Leader Everybody in Licensing Should Know
The Brand Liaison Signed As Exclusive Partner For Jason Wu
By Gary Symons TLL Editor in Chief The Brand Liaison has just been selected as the agency for the global expansion of haute couture master Jason Wu. The top drawer agency says it will also be featuring new licensing opportunities for the Jason Wu brand at the upcoming Licensing Expo in Las Vegas next month. Known for his couture excellence, The Brand Liaison says Jason Wu's … [Read more...] about The Brand Liaison Signed As Exclusive Partner For Jason Wu