By Allison Watkinson TLL Reporter Sesame Workshop has launched new Sesame Street-themed educational resources and licensing promotions in celebration of Autism Acceptance Month. The branded Autism Acceptance Month educational resources are focused on the value and importance of animal interaction for children and adults on the autism spectrum. The new bilingual resources … [Read more...] about Sesame Workshop Launches New Resources and Collaborations for Autism Acceptance Month
Worldwide
Looney Tunes Characters Going For Gold at the Olympics
By Gary Symons TLL Editor in Chief The gang from Looney Tunes will be going "faster, higher, and stronger," together with the International Olympic Committee. "Through the licensing collaboration with Warner Bros. Discovery Global Consumer Products, the timeless charm of Looney Tunes characters will add to our celebration of the Olympic values: the power of sport, the power … [Read more...] about Looney Tunes Characters Going For Gold at the Olympics
Licensing Roundup: The GAP, Beatles Monopoly Game, And More
American Leather Partners With DreamFit for Sofa Sleeper Sheet Solution American Leather and DreamFit have come up with a cool solution for your overnight guests. The partners will be showing off a new, custom-made bed sheet collection for the Texas-based upholstery company’s sofa sleepers at the spring High Point Market. The collection expands DreamFit’s Enhanced Bamboo … [Read more...] about Licensing Roundup: The GAP, Beatles Monopoly Game, And More
Watch ASCAP’s Video Doc on AI and Music For Free
By Gary Symons TLL Editor in Chief If you'd like to learn more about how the music industry is responding to the challenges and opportunities of AI, check out the new documentary from ASCAP. The American Society of Composers, Authors and Publishers has just released a documentary on YouTube on their 2023 ASCAP Lab Music and AI Challenge. Prelude in AI Major: Crafting a … [Read more...] about Watch ASCAP’s Video Doc on AI and Music For Free
EDO Study Shows Brand Value of Women’s Sports Increasing Rapidly
By Gary Symons TLL Editor in Chief A new report from advertising research organization EDO shows the brand value of women's sports is increasing by double digits annually. The study focuses on advertising, but it carries an important message on the rapidly growing value of women's sports, particularly for female consumers. EDO is a company that developed new and … [Read more...] about EDO Study Shows Brand Value of Women’s Sports Increasing Rapidly
Who’s News: Seven New Members Elected to Board of Toy Association
By Allison Watkinson TLL Reporter Build-A-Bear Workshop CEO Sharon Price John is the new chair at The Toy Association, as one of seven new elected directors. The Toy Association announced the election of seven new members as well as two term renewals to its Board of Directors at its annual general meeting. Price John (in photo at top) replaces Aaron Muderick, who … [Read more...] about Who’s News: Seven New Members Elected to Board of Toy Association
Three New Eyewear Licensing Deals For EssilorLuxottica and Marcolin
TLL Staff It's been a productive month for eyewear manufacturers, as EssilorLuxottica and Marcolin reported key licensing renewals. First up, EssilorLuxottica and Dolce&Gabbana announced the early renewal of their successful licensing agreement for the development, production and worldwide distribution of prescription frames and sunglasses under the … [Read more...] about Three New Eyewear Licensing Deals For EssilorLuxottica and Marcolin
Last Chance to Add Your Company to TLL’s Guide to Licensing Agencies
By Gary Symons TLL Editor in Chief The deadline is closing fast for companies that would like to add their listing to TLL's Global Guide to Licensing Agencies. The first edition, released January 1, featured 50 licensing agencies around the world. The second edition comes out in April, and the Guide will be updated quarterly going forward. That means our deadline … [Read more...] about Last Chance to Add Your Company to TLL’s Guide to Licensing Agencies
Theme Parks Can Now License Experiential Tech From Falcon’s Beyond
By Gary Symons TLL Editor in Chief The experiential entertainment company Falcon’s Beyond Global, Inc. is now sharing its technology with other companies. The move marks a major shift in the company's growth strategy. Formally Falcon's Beyond created experiential entertainment offerings, including entire theme parks, usually in a partnership. Now, the company is offering … [Read more...] about Theme Parks Can Now License Experiential Tech From Falcon’s Beyond
Starwood Brands Facilitates Key Deal Between RCA and Top Tech
By Allison Watkinson TLL Reporter The RCA consumer technology brand has entered a licensing partnership with Top Tech for an audio and mobile accessories collection. RCA is an American tech brand that was initially founded in 1919 as a joint venture by General Electric, AT&T, Westinghouse and United Fruit Company. A global trademark of Established Inc., the RCA brand … [Read more...] about Starwood Brands Facilitates Key Deal Between RCA and Top Tech