By Allison Watkinson TLL Reporter Blank Tag Co. has partnered with Don Clemente to release a slate of licensed sticker collections based on the Loteria Don Clemente card game. Represented by Don Clemente in the U.S., Loteria is a Mexican heritage card game brand that has become part of Mexican culture because it reflects many aspects of Mexican customs, beliefs and … [Read more...] about Blank Tag Co. Launches Loteria Don Clemente Stickers
Recent Headlines
Splendid and Wild One Unleash Stylish Collaboration for Pets and Pet Parents
By Allison Watkinson TLL Reporter Splendid has teamed up with the Wild One pet style brand for a co-branded collection of matching clothes for pets and pet parents. Offered in a range of Wild Ones-inspired color options, the collaborative fashion collection includes six styles of human apparel and seven pet clothing styles. “As a dog mom and dog lover, I use my Wild … [Read more...] about Splendid and Wild One Unleash Stylish Collaboration for Pets and Pet Parents
Merchantwise Closes Call of Duty Streetwear Deal With Culture Kings
TLL Staff Merchantwise has secured the first Call of Duty streetwear fashion collection with globally recognised streetwear brand Culture Kings. Merchantwise is a leading gaming and entertainment brand licensing agency headquartered in Melbourne with offices in Australia, the UK, Europe and China. The unisex collection, designed to celebrate two decades of Call … [Read more...] about Merchantwise Closes Call of Duty Streetwear Deal With Culture Kings
Gibson Guitar Fraud Shows Importance of Brand Protection Technology
By Gary Symons TLL Editor in Chief The recent seizure of 3,000 fake Gibson guitars highlights the need for IP security measures, says JPatton Business Development Manager Franco Diaz. The counterfeit guitars, had they been genuine, would have been worth $18.7 million, which would put a sizeable dent in the revenues of the legendary American guitar producer. "Brand owners … [Read more...] about Gibson Guitar Fraud Shows Importance of Brand Protection Technology
Precious Moments Signs Precious New Licensing Partners
By Allison Watkinson TLL Reporter The M Zone agency has secured a slate of new licensing partners for the Precious Moments collectibles brand. The new licensees will expand Precious Moments into additional product categories and distribution channels that are focused on appealing to a more youthful consumer demographic. “We're excited to have partnered with top tier … [Read more...] about Precious Moments Signs Precious New Licensing Partners
Perfetti Van Melle Unveils Chupa Chups City in The Sandbox Metaverse
TLL Staff Perfetti Van Melle is taking its popular Chupa Chups brand into uncharted territory with the launch of Chupa Chups City in The Sandbox. This colorful, candy-themed virtual playground marks a bold step in the brand’s evolution, the partners say, blending sweetness, fun, and interactivity in an immersive digital experience. The Sandbox is a leading … [Read more...] about Perfetti Van Melle Unveils Chupa Chups City in The Sandbox Metaverse
Sky Castle Toys and Jazwares Partner on Sticki Rolls Brand Expansion
By Allison Watkinson TLL Reporter Sky Castle Toys has signed a multi-year partnership with Jazwares to expand its Sticki Rolls brand across North America and Europe. “Jazwares is an ideal partner for Sticki Rolls, with its proven track record of scaling collectible toy brands and its strong global distribution network,” said Sky Castle Toys president, Josh Loerzel. … [Read more...] about Sky Castle Toys and Jazwares Partner on Sticki Rolls Brand Expansion
NRF Predicts 2024 Holiday Spending to Reach New Record
By Gary Symons TLL Editor in Chief The National Retail Federation projects average consumer spending over the 2024 holidays will reach a record $902 per person. The NRF bases that number on the average expected spending for gifts, food, decorations, and other seasonal items, with figures coming from its annual consumer survey conducted by Prosper Insights & Analytics. … [Read more...] about NRF Predicts 2024 Holiday Spending to Reach New Record
Angry Mom Sues Mattel For Porn Link on Wicked Doll Package
By Gary Symons TLL Editor in Chief Toymaker Mattel was sued this week by a mother for mistakenly putting a link to a porn site on the packaging for its Wicked line of dolls. The inclusion of the link was clearly an honest error on the part of Mattel, as the link for the Wicked Movie (wickedmovie.com) was very similar to that of the porn site. However, South Carolina mom … [Read more...] about Angry Mom Sues Mattel For Porn Link on Wicked Doll Package
SNAX-Sational and Smuckers Unveil PB&J-Flavored Popcorn Line
By Allison Watkinson TLL Reporter SNAX-Sational Brands’ premiere popcorn brand has just introduced peanut butter and jam (PB&J) versions of its popular POP line of popcorn snacks. The new products feature two of America's favorite food products, those being Smuckers jellies and JIF peanut butter. the line is a partnership between SNAX-Sational and J.M. Smucker, … [Read more...] about SNAX-Sational and Smuckers Unveil PB&J-Flavored Popcorn Line