By Allison WatkinsonTLL ReporterCHEETOS Mac 'N Cheese has partnered with macramé artist Coral Castillo for a limited-edition fashion collection.The CHEETOS Mac 'N Cheese x Coral Castillo MAC'ramé Collection includes MAC-Top Sneakers and a Fanny MAC waist bag.The items are available in orange, green and red colorways that are inspired by the Bold & Cheesy, Cheesy Jalapeño, … [Read more...] about CHEETOS Mac ‘N Cheese and Macramé Designer Coral Castillo Launch Cheesy New Collection
Top Story
Blue Ant Media and Marblemedia Merge Production Studios and Global Rights Businesses
By Allison WatkinsonTLL ReporterBlue Ant Media has officially closed its acquisition of marblemedia and its international sales operation Distribution360. Blue Ant Media is a privately-held, international media company that owns and operates several branded streaming channels and produces and distributes content across multiple genre categories.The acquisition of marblemedia is … [Read more...] about Blue Ant Media and Marblemedia Merge Production Studios and Global Rights Businesses
Zumba and Crayola Collab On Colors of Kindness Activewear Collection
By Allison WatkinsonTLL ReporterZumba and Crayola have entered a licensing partnership for a co-branded Colors of Kindness activewear collection. Zumba is a branded fitness company that operates in 200,00 locations in a 185 countries worldwide. Zumba develops exercise programs that offer easy-to-follow choreography set to rhythmic music.In addition to its original Zumba … [Read more...] about Zumba and Crayola Collab On Colors of Kindness Activewear Collection
American Tour Schedule For Bluey’s Live Stage Show Extended Through July 2024
By Allison WatkinsonTLL ReporterThe licensed theatrical production, Bluey’s Big Play The Stage Show! has added additional performance dates that extend its U.S. tour schedule by 12 months. The theatrical production is based on the Bluey animated children's series created by Joe Brumm. The TV series follows a young Blue Heeler puppy and her family as they play imaginative games … [Read more...] about American Tour Schedule For Bluey’s Live Stage Show Extended Through July 2024
Year-Long Celebration for the 50th Anniversary of Hip Hop Kicks Off
By Allison WatkinsonTLL ReporterLegends Recordings and The Brand Liaison have announced an extensive roster of retailers, licensees, brand partners and events for the 50th Anniversary of Hip Hop. The independent record label Legends Recordings is the official licensor of the trademarks and art assets for the 50th Anniversary of Hip Hop brand.The 50th Anniversary of Hip Hop's … [Read more...] about Year-Long Celebration for the 50th Anniversary of Hip Hop Kicks Off
Analysis: Canada Needs America’s Help to Save Journalism
The Task of Corralling Tech Giants Now Falls To The US Senate By Gary Symons TLL Editor in Chief Canadian news media have filed an antitrust complaint against social media giant Meta over its plan to ban news stories. News organizations on Tuesday asked Canada's antitrust regulator to investigate Meta Platforms' decision, accusing its subsidiaries Facebook and … [Read more...] about Analysis: Canada Needs America’s Help to Save Journalism
I’m The Chef Too! To Release Hasbro-Branded Baking Kits
I’m The Chef Too! Acquires Licensing Agreements For Transformers, My Little Pony, Peppa Pig and CANDY LAND Baking Kits I’m The Chef Too! has entered into a multi-year licensing agreement with Hasbro to create co-branded cooking kits for several of their popular brands. Sold individually and as bundles online at www.imthecheftoo.com, the Transformers, My Little Pony, Peppa … [Read more...] about I’m The Chef Too! To Release Hasbro-Branded Baking Kits
Crayola Creates New Children’s Entertainment Division
By Allison Watkinson TLL Reporter Crayola is launching a colorful new children's entertainment division called Crayola Studios. The new division will partner with IP owners, production companies and animation studios to create family-friendly content for distribution on broadcasting platforms across the globe. “As world leaders in creative self-expression, the … [Read more...] about Crayola Creates New Children’s Entertainment Division
MrBeast In Legal Battle With Restaurant Licensing Partner
By Gary Symons TLL Editor in Chief Sometimes licensing deals just go bad, and it looks like that's the case for the partnership between YouTube star MrBeast and Virtual Dining Concepts. The partners went into business to create a virtual restaurant chain called MrBeast Burger, but both parties have now filed suit against the other. Currently the #1 individual YouTuber in … [Read more...] about MrBeast In Legal Battle With Restaurant Licensing Partner
Pot Company Tilray Acquires Craft Beer Companies From Anheuser-Busch
By Gary Symons TLL Editor in Chief The cannabis company Tilray Brands has agreed to buy out eight beer and beverage brands from Anheuser-Busch, owner of Budweiser. The move is part of an on-again, off-again relationship between the beer company and the pot company, as parent company AB-InBev was formerly an investor and partner with Tilray. AB-InBev is the world's … [Read more...] about Pot Company Tilray Acquires Craft Beer Companies From Anheuser-Busch