By Gary Symons TLL Editor in Chief Surge Brands has been appointed global licensing agent for the award winning toy company Crazy Aaron's. Headquartered in New York City, Surge Brands, Inc., is a sister company to Surge Licensing, Inc., and focuses on leveraging IP in the corporate and luxury brand, food, and confectionery spaces. The company's focus is on … [Read more...] about Surge Brands Appointed Global Licensing Agent for Crazy Aaron’s
Top Story
Steven Singer’s Gold Dipped Roses for the Witches of Wicked
By Gary Symons TLL Editor in Chief Steven Singer Jewelers is introducing to new gold-dipped rose designs, inspired by the upcoming film Wicked. The expert jeweler has become renowned for his famous gold-dipped roses, and over the years has launched a number of licensed versions for various entertainment brands. In this case, Singer is working with Universal Pictures … [Read more...] about Steven Singer’s Gold Dipped Roses for the Witches of Wicked
Dutch Bros and Pura Vida Launch Licensed Friendship Bracelet
By Allison Watkinson TLL Reporter Pura Vida has launched a collaborative partnership with Dutch Bros for a limited-edition, licensed friendship bracelet. The limited-edition bracelet features the logo designs from both brands, alongside the signature colors of the Dutch Bros' coffee brand and the distinct aesthetic of Pura Vida. The co-branded friendship bracelet is … [Read more...] about Dutch Bros and Pura Vida Launch Licensed Friendship Bracelet
Paw Patrol Pumps Up Celebs with Promotional PupTalk
By Allison Watkinson TLL Reporter Spin Master and Cameo have launched a promotional campaign with notable celebrities to support the addition of Paw Patrol characters to the Cameo Kids platform. Cameo Kids is a video sharing platform that uses AI technology to create personalized messages and greetings from licensed animated characters. The messages are developed using … [Read more...] about Paw Patrol Pumps Up Celebs with Promotional PupTalk
TLL’s November Licensing Roundup
Yellow Submarine Celebrated With Pure Silver Collectible Precious Sound and B.H. Mayer's Kunstprägeanstalt have teamed up to release a limited-edition, solid silver Yellow Submarine collectible inspired by the iconic film and song. The agreement for the licensed collectible was brokered by The Beatles licensing agent, Bravado International. Crafted from one ounce of .999 … [Read more...] about TLL’s November Licensing Roundup
Homesick Creates Candle That Smells Like KFC Fried Chicken
By Gary Symons TLL Editor in Chief If you're hungry for a scented candle, or just plain hungry, Homesick Candles has a new candle that smells like a KFC Bucket of Chicken. As well, Homesick has come up with a side dish to go with it, namely a scented candle with the aroma of KFC's Buttery Biscuits. Can the KFC French Fries Candle be far behind? I was particularly … [Read more...] about Homesick Creates Candle That Smells Like KFC Fried Chicken
Thrilljoy Reveals Exclusive Retail Partnership with Hot Topic and BoxLunch
By Allison Watkinson TLL Reporter Thrilljoy has signed an exclusive partnership with Hot Topic and BoxLunch to launch its range of premium collectibles at select stores in the U.S. Thrilljoy is a collectibles company that focuses on creating high-end collectible products inspired by licensed brands across pop-culture, sports, music, gaming, film and more. "This … [Read more...] about Thrilljoy Reveals Exclusive Retail Partnership with Hot Topic and BoxLunch
Blvck Paris Collaborates with WBDGCP on Batman-Inspired Collection
By Allison Watkinson TLL Reporter Blvck Paris has launched an exclusive Batman-themed capsule collection in partnership with Warner Bros. Discovery Global Consumer Products (WBDGCP). The limited-edition collection includes a range of products that combine the minimalist all-black streetwear aesthetic of the Blvck Paris brand with licensed characters and logos from the … [Read more...] about Blvck Paris Collaborates with WBDGCP on Batman-Inspired Collection
Erin Morris Appointed to Key Licensing Role With Wildbrain
By Allison Watkinson TLL Reporter WildBrain has appointed experienced industry executive, Erin Morris, as its new VP of strategic global franchise and retail. In her newly created position at the company, Morris will be responsible for leading Wildbrain's global franchise development teams to expand key entertainment franchises such as Strawberry Shortcake and … [Read more...] about Erin Morris Appointed to Key Licensing Role With Wildbrain
French News Media Suing X Over Copyright Infringement
By Gary Symons TLL Editor in Chief Several large French newspapers have filed suit against the social media platform X, alleging it is running their content without payment. The lawsuit was jointly filed against the Elon Musk-owned social media company by some of the top newspapers in the country, including Le Figaro, Les Echos, Le Parisien and Le Monde, in addition to … [Read more...] about French News Media Suing X Over Copyright Infringement