By Allison Watkinson TLL Reporter SEGA has partnered with Shin-Sen-Gumi restaurants for a licensed promotion featuring the upcoming Like a Dragon: Ishin! video game. Like a Dragon: Ishin! is a samurai-inspired action-adventure game from SEGA and Ryu Ga Gotoku Studio. The game is a remake of the original Ryū ga Gotoku Ishin! video game that was released for Japanese … [Read more...] about Restaurant Licensing: SEGA’s Tasty Video Game Collaboration With Shin-Sen-Gumi
Video Games and Software
Toikido Grants Book License for Piñata Smashlings to Ladybird
By Allison Watkinson TLL Reporter The entertainment company Toikido has partnered with Ladybird Books for a collection of Piñata Smashlings-themed published content. The Piñata Smashlings IP was created and developed by Toikido's in-house design team as part of the company's larger Piñataverse franchise. The company plans to extend the Piñata Smashlings brand through … [Read more...] about Toikido Grants Book License for Piñata Smashlings to Ladybird
Luminate Research Reveals Music Preferences for Gamers
By Allison Watkinson TLL Reporter The entertainment data company Luminate has released information on the music listening habits and genre preferences of US gamers. Luminate's research follows the inclusion of a gaming and interactive media category to the 2023 GRAMMY awards. The new award category is intended to celebrate the crucial role that original scores and sound … [Read more...] about Luminate Research Reveals Music Preferences for Gamers
Angry Birds Release Headphones For Happy Children
By Allison Watkinson TLL Reporter The consumer technology brand PowerLocus has partnered with Rovio to launch a collection of childrens' headphones featuring the Angry Birds brand. The licensing deal between Rovio and PowerLocus was facilitated by Angry Birds’ global licensing agency, IMG. Rovio Entertainment is a global company that focuses on creating, developing … [Read more...] about Angry Birds Release Headphones For Happy Children
The Biggest Video Game Licensing Deals You Might Have Missed in 2022
Article courtesy of Layer Licensing In a year where licensing deals and branded experiences in Roblox and Fortnite dominated media headlines, it was easy to miss some of the smaller deals and integrations in PC, mobile and console games. There’s a lot that licensors can learn from these deals, so here’s a monthly recap of some of the best ones! In January, we saw Valiant … [Read more...] about The Biggest Video Game Licensing Deals You Might Have Missed in 2022
Classic Game GoldenEye 007 Returns on Nintendo Switch and Xbox
By Allison Watkinson TLL Reporter MGM and EON Productions are partnering to bring the classic video game GoldenEye 007 to the Nintendo Switch and Microsoft Xbox platforms. Originally released in 1997 on the Nintendo 64 system, GoldenEye 007 is based on the 1995 James Bond film of the same name. In the game, players control the James Bond character as they embark on … [Read more...] about Classic Game GoldenEye 007 Returns on Nintendo Switch and Xbox
Finally, Resident Evil Provides Refreshing Beverages for Zombie Hunters
By Allison Watkinson TLL Reporter Capcom has entered a licensing partnership with GameFlavor for a limited-edition drink collection inspired by Resident Evil. Resident Evil, known in Japan as Biohazard, is a survival horror video game and media franchise created by Capcom. The franchise primarily focuses on outbreaks of zombie-like monsters created by infectious viruses, … [Read more...] about Finally, Resident Evil Provides Refreshing Beverages for Zombie Hunters
LightningWorks Launches Comic Book That Interacts With a Video Game
By Allison Watkinson TLL Reporter The start-up company, LightningWorks, is launching an interactive comic book and video game hybrid project called Siege Worlds on the Ethereum blockchain. "This interactive comic and 3D game uses blockchain technology in a unique way," said LightningWorks founder, Geoff McCabe. "It’s a first-person-shooter, play-and-earn game that … [Read more...] about LightningWorks Launches Comic Book That Interacts With a Video Game
Mobile Game Licensing: Maserati Adds Some Zoom to PUBG Mobile
By Allison Watkinson TLL Reporter The online battle-royale game PUBG Mobile recently partnered with the luxury car brand Maserati to bring several sports car models to the playing field. The deal between the two brands was facilitated by Maserati's licensing agency IMG, a subsidiary of the global sports and entertainment company Endeavor. “PUBG MOBILE and Maserati are … [Read more...] about Mobile Game Licensing: Maserati Adds Some Zoom to PUBG Mobile
Video Game Licensing: China Ends 18-Month Freeze On Imported Games
By Allison WatkinsonTLL Reporter China's regulatory agency for video game licensing has approved new games for import for the first time in 18 months. During the month of December 2022, a total of 44 new video games have been approved for import. In addition, 84 games by domestic developers were granted licensing approval by the government-run agency. The NPPA … [Read more...] about Video Game Licensing: China Ends 18-Month Freeze On Imported Games