By Allison Watkinson TLL Reporter Disney and Marvel have partnered with Target for an extensive collection of kids bedding products under the retail company's Pillowfort brand. Based on both Disney Princesses and Marvel Super Heroes, the licensed products were created in collaboration with Target's in-house product design team. "The addition of the Disney Princess and … [Read more...] about Target Introduces Disney and Marvel Pillowfort Products
Disney Princess licensing
Bath & Body Works Develops Disney Princess Fragrances
By Allison Watkinson TLL Reporter Bath & Body Works' has partnered with Disney for a licensed fragrance collection inspired by Disney Princesses. The collaborative collection features 85 products that are available in six distinct scents inspired by popular Disney Princesses including Moana, Ariel, Tiana, Belle, Jasmine and Cinderella. Officially launching on … [Read more...] about Bath & Body Works Develops Disney Princess Fragrances
Mattel Snags Global Deal For Disney Princess and Frozen
Multi-Category Collection Expected to Arrive at Retailers Worldwide Beginning 2023 Toy giant Mattel has signed a global, multiyear licensing deal for two of Disney's most popular franchises. Under the agreement, Mattel will have the global licensing rights to develop lines of toys for the Disney Princess line and the Frozen franchise. The agreement is with Disney Consumer … [Read more...] about Mattel Snags Global Deal For Disney Princess and Frozen
Loungefly Launches New Disney-themed Backpack Collection
Funko's lifestyle brand Loungefly announced its November Beauty and the Beast and Cinderella-inspired collections, continuing the brand’s monthly Disney Castle and Disney Villains Scenes Series. The latest November drops include signature mini backpacks (MSRP: $80), a crossbody bag (MSRP: $65) and wallets (MSRP: $40), all available on Loungefly.com. “Transforming classic … [Read more...] about Loungefly Launches New Disney-themed Backpack Collection