By Gary Symons TLL Editor in Chief Much like the juggernaut kids series Bluey, the Bluey Book Reads is exploding as two new titles are coming to YouTube and Bluey.tv. BBC Studios together with Ludo Studio have released two new Bluey Book Reads that are designed to get fans of the hit TV show Bluey in the mood for Christmas. The series was created by Ludo Studio and … [Read more...] about Viral Bluey Book Series Launches Two New Titles
Entertainment licensing
Daniel Tiger Shows Its Stripes as Licensing Powerhouse
By Allison Watkinson TLL Reporter Fans of Daniel Tiger’s Neighborhood will have a lot of new ways to engage with the Emmy-award-winning PBS Kids Series. Fred Rogers Productions and 9 Story Brands, the worldwide licensing agent for the series, have collaborated with more than 25 new and existing licensees on a wide assortment of products. The lineup includes items … [Read more...] about Daniel Tiger Shows Its Stripes as Licensing Powerhouse
Steven Singer’s Gold Dipped Roses for the Witches of Wicked
By Gary Symons TLL Editor in Chief Steven Singer Jewelers is introducing to new gold-dipped rose designs, inspired by the upcoming film Wicked. The expert jeweler has become renowned for his famous gold-dipped roses, and over the years has launched a number of licensed versions for various entertainment brands. In this case, Singer is working with Universal Pictures … [Read more...] about Steven Singer’s Gold Dipped Roses for the Witches of Wicked
Erin Morris Appointed to Key Licensing Role With Wildbrain
By Allison Watkinson TLL Reporter WildBrain has appointed experienced industry executive, Erin Morris, as its new VP of strategic global franchise and retail. In her newly created position at the company, Morris will be responsible for leading Wildbrain's global franchise development teams to expand key entertainment franchises such as Strawberry Shortcake and … [Read more...] about Erin Morris Appointed to Key Licensing Role With Wildbrain
Burger King France Launches Campaign With Miraculous and Ghostforce
By Allison Watkinson TLL Reporter Burger King France has launched a campaign featuring licensed characters from Miraculous and Ghostforce. The promotional campaign is a partnership with the brand owners, Miraculous Corp and Zag. “At Burger King, we are excited to collaborate with the Miraculous and Ghostforce brands to provide children with memorable experiences … [Read more...] about Burger King France Launches Campaign With Miraculous and Ghostforce
Entertainment & Licensing Company Victura Launches at MIPCOM
By Gary Symons TLL Editor in Chief Victura Media, a new entertainment franchise company, was just unveiled at MIPCOM 2024 in Cannes. Victura was founded by entertainment executive Thom Chapman (pictured) and executive producer Gráinne McNamara, and is based in the UK and Canada. The company announced at its launch that it has already secured a slate of IP, which … [Read more...] about Entertainment & Licensing Company Victura Launches at MIPCOM
Who’s News: Miraculous Appoints Global Head of Consumer Products
By Allison Watkinson TLL Reporter Miraculous Corp has appointed Roz Nowicki as the company's global head of consumer products for the Miraculous franchise. In her new position at Miraculous Corp, Nowicki will be responsible for spearheading the company's expansion initiatives for the Miraculous IP across consumer products, gaming, promotions and live … [Read more...] about Who’s News: Miraculous Appoints Global Head of Consumer Products
Universal Pictures and Absolut Conjuring Up Some ‘Wicked’ Cocktails
By Gary Symons TLL Editor in Chief Premium alcohol brand Absolut has put together a Wicked-themed cocktail kit to mark the release of the highly anticipated film. Absolut is also the official spirits partner for the Universal Pictures' film, which arrives in theaters on November 22. Absolute says it is "toasting to the power of friendship and inclusivity" by offering Wicked … [Read more...] about Universal Pictures and Absolut Conjuring Up Some ‘Wicked’ Cocktails
Brown Toy Box Launching STEAM Toys for Iyanu Series
By Gary Symons TLL Editor in Chief Leading educational toy developer Brown Toy Box has announced a licensing partnership with Lion Forge Entertainment for their highly anticipated animated series Iyanu. The series, which is set to premiere on Cartoon Network and Max in 2025, is a superhero story with a difference, as it is set in the fictional African nation of … [Read more...] about Brown Toy Box Launching STEAM Toys for Iyanu Series
All The Global Brands Taking Part in Macy’s Thanksgiving Parade
By Gary Symons TLL Editor in Chief The annual Macy's parade is as much a part of an American Thanksgiving as turkey, stuffing and cranberry sauce. This year the parade is getting new floats, balloons, and brands taking part in this beloved tradition, including the appearance of the character Goku from the anime franchise Dragon Ball. “We’re thrilled to celebrate the … [Read more...] about All The Global Brands Taking Part in Macy’s Thanksgiving Parade