Preschool property Peppa Pig has become a $1 billion property. There was no official announcement. Officials of Entertainment One Ltd., which has licensed Peppa to more than 600 licensees worldwide, recently mentioned Peppa’s having sales above $1 billion in discussing the company’s earnings for the fiscal year ended March 31. Even if it was not delivered with fanfare, the news … [Read more...] about Peppa Pig Joins the $1 Billion Club
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Who’s News
Former Beanstalk exec Suzanne Jacober becomes director of business development for content marketing agency McMurry/TMG and will focus on identifying Fortune 1000 brands ripe for leveraging.Margaret Loesch replaces Jeff Weiss on the board of directors of Genius Brands International. Weiss is stepping down as president and chief operating officer of American Greeting but staying … [Read more...] about Who’s News
Who’s News
Bob Chapek, a 22-year Disney veteran, is moving from President of Disney Consumer Products to Chairman of Walt Disney Parks and Resorts, effective immediately. While DCP has yet to name a successor, insiders believe that current executive VP of global licensing has the inside track. Kim Marie Song has been hired as National Strategic Sales Manager of MAC Group and will focus … [Read more...] about Who’s News
More Preschool Properties Originating Outside U.S.
The $10.6 billion worldwide preschool sector was one of the first within entertainment/character licensing in which properties originating outside the U.S. became part of global culture (see pie chart, below), according to The Licensing Letter’s just-published all-new 2nd edition of “The Global Market for Licensed Preschool Properties.” Because most preschoolers can’t read, … [Read more...] about More Preschool Properties Originating Outside U.S.