By Allison Watkinson TLL Reporter Sanrio and Igloo have released a limited-edition cooler and drinkware collection for the 50th anniversary of the Hello Kitty character brand. The newly-launched Hello Kitty 50th Anniversary products join Igloo’s existing collection of Sanrio-themed Playmate coolers, softside cooler bags, drinkware and ice blocks. “We are delighted to … [Read more...] about Igloo Releases a Cool Addition to Hello Kitty 50th Anniversary Product Line
Hello Kitty licensing
Sanrio Celebrating 50 Years of Hello Kitty With Year-Long Party
By Gary Symons TLL Editor in Chief The lifestyle brand Sanrio is putting on a year-long party to mark the 50th anniversary of Hello Kitty. The ridiculously cute Hello Kitty will turn 50 on Nov. 1, 2024, and Sanrio says the intervening year will be filled with ways to celebrate in both the digital and physical worlds, and will be highlighted with many surprises along the … [Read more...] about Sanrio Celebrating 50 Years of Hello Kitty With Year-Long Party
Jazwares Named Master Toy Partner for Sanrio’s Hello Kitty Franchise
By Allison Watkinson TLL Reporter Jazwares has entered into a multi-year master toy licensing agreement with Sanrio to create Hello Kitty and Friends toy collections. “Friendship and kindness come in many forms and with the help of Jazwares, we’ll be able to expand those values in so many unique expressions of creativity and play,” said Sanrio COO, Craig Takiguchi. “This … [Read more...] about Jazwares Named Master Toy Partner for Sanrio’s Hello Kitty Franchise
TV Licensing: Hello Kitty Secures First Licensed Distribution Deals For New Show
By Allison Watkinson TLL Reporter Hello Kitty: Super Style, has secured its first pre-sales following a slate of licensing deals secured by the producers of the series. The producers of Hello Kitty: Super Style include Watch Next, Monello, Maga Animation Studio and distributor Kids First. Hello Kitty: Super Style is an original 3D animated children’s program based on … [Read more...] about TV Licensing: Hello Kitty Secures First Licensed Distribution Deals For New Show