Authentic Brands Group Announces Partnership with Baozun By Gary Symons TLL Editor in Chief The legendary British bootmaker Hunter will sell 51% of its business in China to local firm Baozun Inc. The deal was announced by Authentic Brands Group, which owns the Hunter Boots brand globally. Hunter is a global footware company known for having developed the Original … [Read more...] about Hunter Boots Expands Footprint in China Through Merger Deal
Jamie Salter
Authentic Brands Receives Half-Billion Dollar Investment
By Gary Symons TLL Editor in Chief The global brand owner Authentic Brands Group announced it received a $500M investment from its current investor General Atlantic. The global growth equity firm has now invested roughly $2 billion in Authentic. General Atlantic first invested in Authentic Brands in 2017, and while it cashed out on its initial investment, the company … [Read more...] about Authentic Brands Receives Half-Billion Dollar Investment