The popular children's character Miffy has hired Rocket Licensing, after its former agency in the UK shut down. Mercis, which holds the rights to the Miffy books and characters, says that after DRI Licensing’s decision to wind down the company, "it became paramount to find a new home for Miffy. The brand Miffy has been carefully nurtured and grown over the last 20+ years and … [Read more...] about Licensing Agencies: Miffy Finds New Representation With Rocket in UK
Licensing Agencies
Who’s News: Licensing Veteran Elisa Gangl Joins Brand Liaison
The Brand Liaison says veteran executive Elisa Gangl is joining the team, just in time for Licensing Expo. The company says Gangl will be assigned to handle manufacturer representation and special projects for Brand Liaison clients, including both in-bound and out-bound licensing initiatives. “We are so thrilled to have someone with Elisa’s skill sets, know-how and incredible … [Read more...] about Who’s News: Licensing Veteran Elisa Gangl Joins Brand Liaison
Who’s News: Bethan Garton Takes Key Role as CCO of The Point.1888
The rapidly growing licensing agency The Point.1888 has appointed Bethan Garton as its new Chief Commercial Officer. CEO Will Stewart says the company has gone through a leadership restructuring following the launch of two sister companies, Story.1888 and Spotlight.1888, and the signing of 14 new brands. With all that new business activity, Stewart says his own role will … [Read more...] about Who’s News: Bethan Garton Takes Key Role as CCO of The Point.1888
TV Licensing: Viacom CBS Expands in Indonesia Through Deal With TLG
By Allison Watkinson TLL Reporter ViacomCBS Consumer Products has appointed Total Lisensi Global (TLG) as its licensing partner for the Indonesia market. TLG is also known by its brand name, The Licensing Guy. It is a brand management and licensing agency that focuses on the development of businesses involved in intellectual property. The company has successfully managed the … [Read more...] about TV Licensing: Viacom CBS Expands in Indonesia Through Deal With TLG
Striker Entertainment Tapped To Rep WowWee’s Got2Glow Fairy Finder
WowWee has appointed Striker Entertainment to represent one of its hottest toys of the year, the Got2Glow Fairy Finder. Featured on numerous holiday “Hot Toy” lists, WowWee’s Got2Glow Fairy Finder is one of this year’s most highly desired toys and gifts of the season. “WowWee continues to bring cutting edge technology to toys, allowing kids to create their own magic and it’s … [Read more...] about Striker Entertainment Tapped To Rep WowWee’s Got2Glow Fairy Finder
The Point.1888 Unveils Retail Services Arm ‘Spotlight.1888’
The Point.1888 continues its strategic expansion this month, announcing the creating of a new business division called Spotlight.1888. While The Point.1888 continues to focus on licensing, this new division is dedicated to helping brands and licensees with retail services, and retailers with their licensing strategies. It is the second time this year the agency has announced … [Read more...] about The Point.1888 Unveils Retail Services Arm ‘Spotlight.1888’
Licensing Agencies: The Point.1888 Jumps On Board With New Client Flip Out
Flip Out, the UK's leading trampoline and adventure park operator, is to embark on its first ever brand licensing program with the help of its new agent The Point.1888. With 27 sites across the UK, jam-packed with slides, free running, inflatables, assault courses, synthetic ice rinks, bumper cars and crazy golf, Flip Out has amassed a fanbase of millions. The company plans to … [Read more...] about Licensing Agencies: The Point.1888 Jumps On Board With New Client Flip Out
Licensing Agencies: Moulin Rouge Selects The Point.1888 As Its Licensing Dance Partner
The world-famous Parisian cabaret Moulin Rouge has appointed The Point.1888 as its licensing agency. The Moulin Rouge, named after the red windmill on its roof, started life in 1889 as a popular cabaret and dancing hall in the Montmartre region of Paris. A regular haunt for Montmartre artists, it was the birthplace of the French can-can dance, and hosted some of the world's … [Read more...] about Licensing Agencies: Moulin Rouge Selects The Point.1888 As Its Licensing Dance Partner
Licensing Agencies: Simplified Signs With Jewel Branding and Licensing
The brand Simplified by Emily Ley, dedicated to helping design planners and organizational tools for busy women, has signed on with the agency Jewel Branding and Licensing. Jewel Branding & Licensing (JBL) is pleased to announce we have signed Simplified by Emily Ley for licensing representation," the agency said in a statement today. Simplified is a best-selling brand of … [Read more...] about Licensing Agencies: Simplified Signs With Jewel Branding and Licensing
The Point.1888’s Latest Deal Has a Beat, And You Can Dance To It!
THE POINT.1888 AND THE OFFICIAL CHARTS COMPANY STRIKE PARTNERSHIP AHEAD OF 70TH ANNIVERSARY OF THE OFFICIAL SINGLES CHART The Official Charts Company has selected The Point.1888 as its new brand licensing agent, ahead of its 70 Years of the Official Singles Chart celebrations in 2022. With its finger firmly on the pulse of the British record-buying, digital-downloading, … [Read more...] about The Point.1888’s Latest Deal Has a Beat, And You Can Dance To It!