The competition is brutal but fashion licensing continues to thrive both worldwide and in the U.S./Canada, as documented by The Licensing Letter's Annual Licensing Business Survey. Global Sales Up 2.4% Global retail sales of licensed fashion goods grew 2.4% in 2014. Although it might sound like a modest increase (especially when you consider that 2013 growth was 2.5%), fashion … [Read more...] about TLL Survey: Fashion Licensing Grows 3.4% in 2014; Apparel, Accessories Strong, E-Commerce Inches Up
Retail Sales
Global Retail Sales of Licensed Goods Rise 2%, Reach $158.8 Billion in 2014
Worldwide retail sales of licensed merchandise increased 2% to $158.8 billion in 2014, as compared to $155.8 billion in 2013, according to The Licensing Letter's Annual Licensing Business Survey. The increase was fuelled by strong sales in the U.S., U.K. and Asia, which offset the stagnation or decline in other big markets in and outside Europe. Results by … [Read more...] about Global Retail Sales of Licensed Goods Rise 2%, Reach $158.8 Billion in 2014
Peppa Pig Joins the $1 Billion Club
Preschool property Peppa Pig has become a $1 billion property. There was no official announcement. Officials of Entertainment One Ltd., which has licensed Peppa to more than 600 licensees worldwide, recently mentioned Peppa’s having sales above $1 billion in discussing the company’s earnings for the fiscal year ended March 31. Even if it was not delivered with fanfare, the news … [Read more...] about Peppa Pig Joins the $1 Billion Club
Frozen Selling 10 Times Faster Than Last Year
If you thought Frozen was a one-year wonder, forget it. Sales of Frozen licensed merchandise for the year are up 10 times above where they were last year at this time, according to Disney officials during a press conference. Earned licensing revenues for Frozen are up 23% over last year. Of course, the big Frozen surge came at the end of 2014. Even so, the Walt Disney Company … [Read more...] about Frozen Selling 10 Times Faster Than Last Year
Pro Sports Licensed Retail Sales Score 5% Increase in 2014: Most Leagues Grow, Driven by Apparel
This is a golden age for pro sports in North America. You can see it in not only the record TV ratings and attendance figures, but also at the cash registers. According to The Licensing Letter's Annual Licensing Business Survey , retail sales of licensed sports goods topped $14.1 billion in 2014. Sports properties now account for 14.1% of all licensed goods sold in the U.S. and … [Read more...] about Pro Sports Licensed Retail Sales Score 5% Increase in 2014: Most Leagues Grow, Driven by Apparel
Women lighten up on fragrance, but men spritz with a heavier hand
New research from The NPD Group shows a shift in Americans' fragrance preferences, with women gravitating toward lighter fragrance concentrations such as colognes, while men increasingly purchase eau de parfums (EDP), richer concentrations not traditionally used by American men. Prestige retail dollar sales of men's EDP reached $51.0 million in the year ended February 2015, … [Read more...] about Women lighten up on fragrance, but men spritz with a heavier hand
Entertainment/Character Licensing Grows 6.0% in 2014, Most of Any Property Type
After declining every year from 2008 through 2012, entertainment/character licensing in the U.S. and Canada roared back to life in 2013 by posting 3.6% growth. Now the sector has proven that the turnaround was no fluke by achieving an even more robust 6% increase in 2014. According to The Licensing Letter's Annual Licensing Business Survey, entertainment/character now … [Read more...] about Entertainment/Character Licensing Grows 6.0% in 2014, Most of Any Property Type
Online & Value Channels Grow Share of Licensed Product Sales
Sales of licensed retail products in the e-commerce channel accelerated in 2014, while most other retail channels continued in a characteristically steady vein, gaining or losing just a fraction of one percentage point in market share, according to TLL's Annual Licensing Business Survey. While the changes in market share changes are mostly very small, the dollars involved are … [Read more...] about Online & Value Channels Grow Share of Licensed Product Sales
Licensing Silver Lining for DreamWorks
Consumer products licensing was the bright spot in a challenging 2014 for DreamWorks Animation, which saw its films Penguins of Madagascar and Mr. Peabody and Sherman under-perform in theaters. Consumer product revenue rose 77.5% to $22.1 million in the fourth quarter, while segment gross profit rose to $6.1 million due to higher sales of the studio’s merchandise, … [Read more...] about Licensing Silver Lining for DreamWorks
Adidas Sells More, Makes Less
The good news for Adidas is that sales of brand products in the fourth quarter increased 11% thanks to double-digit sales growth in the sport performance training and running categories. Adidas Originals and Adidas NEO product sales also jumped more than 10% during the quarter. Reebok sales grew by a more modest 1%. Overall, Adidas’s sales for the year are up by 6%. The bad … [Read more...] about Adidas Sells More, Makes Less