By Gary Symons TLL Editor in Chief The luxury fashion house Gucci and skate-shoe brand Vans have launched a virtual scavenger hunt between their two worlds on Roblox. The idea is to introduce younger consumers to luxury fashion through a brand already familiar to many younger people. Starting now and continuing through May 13, Roblox users can explore the two newly linked … [Read more...] about Metaverse: Gucci and Vans Team Up For Virtual Scavenger Hunt on Roblox
Vans licensing
Crayola and Vans Partner Up For a Licensed Consumer Products Collection
Action sports brand Vans has partnered with Crayola for a licensed collection of footwear, apparel, and accessories. Known for the iconic Crayola crayon first introduced in 1903, the Crayola brand has grown into a portfolio of art tools, crafting activities and creativity toys aimed primarily for children. Vans authentic collections are sold in 97 countries through a network … [Read more...] about Crayola and Vans Partner Up For a Licensed Consumer Products Collection