Toy of the Year Award-winning Create A Castle has signed a key agreement with TOMY Australia to distribute their innovative sand castle sets.
The agreement covers distribution in Australia, and will see Create A Castle’s amazing sand sculpting kits available for the Christmas shopping season.
“We’re excited to be partnering with the team at Create A Castle, especially since building sand castles is one of the iconic pastimes for so many Australian parents and their children,” said Mark Robertson, Managing Director, TOMY Australia. “The unique attractions of their range of products will help create even more fun and memorable moments as they build professional looking sand castles with these detailed sculpting playsets.”
Create A Castle is a young company born when founder Kevin Lane’s saw a father and son’s unsuccessful attempt to build a large sand castle while on holiday in Laguna Beach.
As a sandcastle superfan himself, the web developer started thinking of more efficient ways to construct elaborate sand castles. Single piece molds for sand castles have been around for years, but Lane took a major step forward by developing plastic molds that split apart, making it easier to create highly detailed towers, walls and buildings.
“When we introduced our first product four years ago, it was with the hope that our breakthrough idea would resonate in the USA, and that hope was soon realized with accolades and sales,” said co-founders and owners Kevin and Laurie Lane. “Of course, that same hope extended to making Create A Castle an international success, and this distribution agreement with TOMY Australia is a major step in that direction.”
Retailers can contact their local TOMY sales rep or call TOMY in Australia directly on 03 9799 5500. Stock will be available from October.