Boutique Licensing Agency Cuesta Joins Forces with Trailblazing Lifestyle Brand to Expand Representation Across New Product Categories
Together, Cuesta Licensing and Mah Melanin say they will expand the brand’s influence into licensed product categories, bringing its empowering, culturally inspired designs to homes across the nation.This strategic partnership reflects Mah Melanin’s mission to celebrate and uplift Black and Brown communities through thoughtfully designed products. By collaborating with Cuesta Licensing, Mah Melanin aims to connect with leading brands and retailers to expand its reach into lifestyle categories such as home décor, stationery, sleepwear, fashion apparel, and more.
“Cuesta Licensing is thrilled to partner with Mah Melanin on this exciting journey,” said Marlene Cuesta, founder of Cuesta Licensing. “Mah Melanin is more than a brand—it’s a movement that celebrates culture, community, and empowerment. We look forward to bringing their bold and inspiring designs to new audiences through innovative licensing opportunities.”
Building on Mah Melanin’s groundbreaking achievements as the first Black-owned gift wrap brand to partner with major retailers like Sam’s Club, Hallmark and Lowe’s, this collaboration will focus on expanding the brand’s presence across new product categories, including:
- Snow Globes
- Home Decor
- Stationery Greeting Cards
- Fashion Apparel
- Publishing
- Sleepwear
- Footwear
- Health Beauty Accessories
- Craft Sets
- Gift Wrap
“Our partnership with Cuesta Licensing marks an exciting new chapter for Mah Melanin,” said Ardean Miller-Marbley, founder of Mah Melanin. “As a Black-owned brand, our mission has always been to honor and celebrate Black and Brown communities through our designs. With Cuesta Licensing, we’re ready to expand our impact and bring more culturally inspired products to the market.”
Why Licensees Should Partner with Mah Melanin
Founded by Ardean Miller-Marbley, Mah Melanin’s mission is to inspire cultural pride, self-expression, and empowerment through its inclusive and stylish designs. Mah Melanin has already achieved significant success in retail, with its culturally inspired products featured in select Sam’s Club locations across seven states and on Sam’s Club’s website.
Cuesta Licensing founder Marlene Cuesta says the brand’s ability to resonate with diverse audiences and its commitment to authenticity make it an ideal partner for licensees looking to offer products that reflect cultural pride and representation.
Cuesta Licensing is a boutique licensing agency dedicated to fostering partnerships that amplify creativity, diversity, and cultural representation. By collaborating with impactful brands, Cuesta Licensing helps create innovative opportunities that resonate with today’s consumers.
Anyone interested in exploring licensing opportunities can contact Marlene Cuesta
by email at marlene@cuestalicensing.com, or by phone at 626-623-8880.
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