The 'Queen of Cakes' has whipped up a line of new baking products in a licensing collaboration with bakery cafe Paris Baguette and coffee giant Lavazza. Yolanda Gampp (pictured above) is also known as a judge of FOX TV's Crime Scene Kitchen and is the co-founder of How To Cake It, a popular baking education brand. She worked with the expert chefs from Paris Baguette to … [Read more...] about Paris Baguette Cooks Up Licensing Deal With Lavazza
Trademarks/Brands
Compass Coffee Talk Podcast to Feature A Dozen Cousins CEO Ibraheem Basir
By Allison WatkinsonTLL ReporterThe Compass Coffee Talk podcast has secured a guest appearance from Ibraheem Basir, the founder and CEO of sustainable food brand A Dozen Cousins. Hosted by Bill Capsalis and Steven Hoffman, Compass Coffee Talk features conversations with executives from the natural and eco-friendly CPG (consumer packaged goods) industry. The information provided … [Read more...] about Compass Coffee Talk Podcast to Feature A Dozen Cousins CEO Ibraheem Basir
TLL Feature: The Royalty Report a Delicious Take on Licensing
By Gary Symons TLL Editor in Chief It might be due to my own history as a broadcast journalist, but I’ve quickly become a fan of a new podcast, The Royalty Report, by licensing exec Peter Cross of Broad Street Licensing Group and marketing guru Trevor Graham. The premise is a bit like The Hot Ones, the popular interview podcast in which celebrities try to form halfway … [Read more...] about TLL Feature: The Royalty Report a Delicious Take on Licensing
JPatton: The Company That Fiercely Protects Your Brand
Visit the JPatton booth A180 this year at Licensing Expo. By Gary Symons TLL Editor in Chief In the world of licensing, nothing is more important than protecting your brand. But according to Franco Diaz of the brand protection technology manufacturer JPatton, many brand owners don’t invest in brand protection, only to pay for it later in terms of reputational damage, … [Read more...] about JPatton: The Company That Fiercely Protects Your Brand
True Purpose Enterprises Launches New Culinary Licensing Agency
By Allison WatkinsonTLL ReporterTrue Purpose Enterprises has launched a new brand management business called Eighty Ate for food and beverage licensing. Eighty Ate will offer services to culinary businesses who seek to enter additional retail markets, as well as non-food brands which intend to expand into the food and beverage categories. Formerly run within The Point.1888 as a … [Read more...] about True Purpose Enterprises Launches New Culinary Licensing Agency
Keurig Kickstarting Rolling Stones Fans With New Coffee Maker Kit
By Allison Watkinson TLL Reporter Keurig and The Rolling Stones have secured a licensing partnership for a themed iced coffee kit inspired by the hit song Start Me Up. “The Rolling Stones is a household name and widely considered as one of the most definitive bands in history,” said Keurig Dr Pepper SVP, Becky Opdyke. “Whether you’re a routine iced coffee drinker, a … [Read more...] about Keurig Kickstarting Rolling Stones Fans With New Coffee Maker Kit
Food For Thought: How Brand Central Became a Powerhouse Global Licensing Agency
Don't Miss the Opportunity to Meet With Brand Central at Licensing Expo By Gary Symons TLL Editor in Chief When the licensing industry returned to in-person trade shows in 2022, I was interested to see which brands and which agencies attracted the largest crowds around their Licensing Expo booths. And, frankly, I was not that surprised to see the biggest lineup was at … [Read more...] about Food For Thought: How Brand Central Became a Powerhouse Global Licensing Agency
Jewel Appointed to Rep Tea Forté’s Steaming Hot Brands
By Allison Watkinson TLL Reporter Jewel Branding & Licensing has been appointed to represent the Tea Forté brand for its global licensing program. “After successfully partnering with Jewel on our New York Botanical Garden curated collections, we are excited about the new possibilities for our product in the licensing sphere," said Tea Forté SVP, Jill Piscopo. Tea … [Read more...] about Jewel Appointed to Rep Tea Forté’s Steaming Hot Brands
Spielwarenmesse Releases Details on Second Annual BRANDmate Event
By Allison Watkinson TLL Reporter New information on the scale and activities for this year's BRANDmate networking event in Germany has been released. The second edition of BRANDmate will feature networking activities such as corporate 'speed-dating', showrooms, speaker stages, branded food trucks, a live concert, masterclasses, and more. “What we’re after is a brand … [Read more...] about Spielwarenmesse Releases Details on Second Annual BRANDmate Event
Check Out the New Look for Insight Editions’ Branding
By Allison Watkinson TLL Reporter Insight Editions has developed a new corporate identity system with assistance from the LA-based studio, Outfit Branding & Design. Insight Editions is a publishing company that creates, designs, and produces licensed products in partnership with global entertainment, gaming, and pop-culture brands. Insight Editions' newly-updated … [Read more...] about Check Out the New Look for Insight Editions’ Branding