The Italian licensing firm Maurizio Distefano Licensing (MDL) has begun its partnership with Global Merchandising Services with a slate impressive deals, including several iconic musical artists and the brand of British celebrity chef Gordon Ramsay. Thanks to its agreement with Global Merchandising Services, a leader in creating unique and innovative international merchandise … [Read more...] about Maurizio Distefano Licensing Inks Four Key Deals Through Global Merchandising Services
Celebrity
‘Ted Lasso’ To Join FIFA Face-Off Celebrity Gaming Show
Global gaming giant Electronic Arts has jumped the divide between esports and TV sports by developing a new show that will see celebrities going head-to-head in an EA SPORTS FIFA football match, airing live on Twitch and YouTube. The new show will feature A-List celebrities including Jason Sudeikas, who plays the title character of football coach Ted Lasso; his Ted Lasso … [Read more...] about ‘Ted Lasso’ To Join FIFA Face-Off Celebrity Gaming Show
Bob Marley Family Inks Deal With Psychedelic Mushroom Company
The family of reggae legend Bob Marley has signed a multi-year licensing agreement with Silo Wellness, a company operating in the newly developing psychedelic and functional medical mushroom industry. The deal offers Silo the exclusive worldwide rights to brand, market, and sell a product line of functional and psychedelic mushrooms with the name and likeness of the reggae … [Read more...] about Bob Marley Family Inks Deal With Psychedelic Mushroom Company
Cardi B Releases Doll, Then Deactivates Her Twitter Account
By Gary Symons TLL Editor in Chief The famous and sometimes infamous rapper Cardi B has released her own limited edition fashion doll, and within three minutes the doll had sold out, and Cardi B deactivated her Twitter account after a spat with fans. The release of the Cardi B doll was timed to coincide with Women's History Month, and was put out through the newly formed … [Read more...] about Cardi B Releases Doll, Then Deactivates Her Twitter Account
YouTube Clones TikTok For March Launch
If imitation is the sincerest form of flattery, then TikTok must be positively blushing right now. The spectacular rise of TikTok as a social media and entertainment phenomenon has inspired Alphabet-owned streamer YouTube to face off directly with the upstart by launching its own version, called Shorts. Shorts is due to arrive in the United States in March, after a successful … [Read more...] about YouTube Clones TikTok For March Launch
Hasbro Not Toying Around With Gina Carano
By Gary Symons TLL Editor in Chief Talk about a rough week at the office. Toy giant Hasbro says it will no longer produce any toys featuring former Mandalorian star Gina Carano, who plays the part of the popular character Cara Dune. Carano was fired from her role in the hit Disney+ series after posting a series of controversial social media messages, she was dropped by her … [Read more...] about Hasbro Not Toying Around With Gina Carano
Viral TikTok Star Doggface Gets Truck Upgrade From 4 Wheel Parts
Last fall Idaho man Nathan Apodaca, better known as Doggface, became a viral internet sensation after his car broke down, and he hopped on his longboard to finish his daily commute. Along the way, Doggface filmed himself chugging Ocean Spray cranberry juice and launching into an absolutely epic lipsynch of the Fleetwood Mac song Dreams. The video turned Doggface into a major … [Read more...] about Viral TikTok Star Doggface Gets Truck Upgrade From 4 Wheel Parts
Post Malone Headlining Pokemon 25th Anniversary Concert
Pokémon is in a licensing frenzy this year as the company celebrates its 25th anniversary, and this week announced it has come to an agreement with Universal Music Group to have Post Malone star in a video and concert. The Pokemon Company International broke the news as musician-slash-Pokemon-fan Malone made the announcement on a YouTube video.Taking place on Feb. 27—better … [Read more...] about Post Malone Headlining Pokemon 25th Anniversary Concert
ICY PARK: The Third Ivy Park Collection with Beyoncé
Pop star and fashion icon Beyoncé has partnered with adidas on their third collection in the ongoing IVY PARK partnership. The latest collection, aptly titled “ICY PARK”, brings the streets to the ski slopes, infusing alpine-ready silhouettes with classic streetwear elements to deliver an array of apparel, footwear, and accessories that champion all forms of creative … [Read more...] about ICY PARK: The Third Ivy Park Collection with Beyoncé
Jazwares Tag Teams With UFC For New Collectibles Line
Global toy company Jazwares, and UFC, the world's premier mixed martial arts organization, are teaming up again to bring the world of UFC and mixed martial arts a new line of UFC action figures and role play collectibles. The new line of collectibles is already available for preorder now from Ringside Collectibles. The new wave of collectible figures includes Conor McGregor, … [Read more...] about Jazwares Tag Teams With UFC For New Collectibles Line