By Allison Watkinson TLL Reporter Cloudco Entertainment is ramping up its publishing strategy for the Care Bears brand through partnerships with major publishers, including HarperCollins, Scholastic, Running Press, and Penguin Random House. The expansion comes as the 45-year-old brand seeks to deepen connections with its multigenerational audience through books, … [Read more...] about Care Bears Launched Major Expansion of Global Publishing
Children's Shows
Mainframe and Cookbook Media Join Forces on Production Partnership
By Gary Symons TLL Editor in Chief The trailblazing Vancouver animation studio Mainframe Studios has partnered with Cookbook Media to expand its production, distribution and licensing opportunities. Mainframe made history back in 1993 when it released 'Reboot', the very first CG (Computer Generated) animated TV series. Since then the studio has gone on to release other … [Read more...] about Mainframe and Cookbook Media Join Forces on Production Partnership
Pittsburgh Penguins Welcome Mr. Rogers to the Neighborhood
TLL Staff The Pittsburgh Penguins have waddled into Mr. Rogers neighborhood, with a new themed collaboration during an upcoming game at PPG Paints Arena. The Penguins and Fred Rogers Productions announced Thursday the creation of 'Mister Rogers' Neighborhood Day', scheduled for March 1 when the team faces the Vegas Golden Knights. The partnership will feature co-branded … [Read more...] about Pittsburgh Penguins Welcome Mr. Rogers to the Neighborhood
Hasbro Secures Magical Harry Potter Toy License Starting in 2027
By Allison Watkinson TLL Reporter Hasbro has announced a multi-year licensing partnership with Warner Bros. Discovery Global Consumer Products to become the global primary toy licensee for Harry Potter beginning in 2027. The deal covers products inspired by both the Harry Potter film franchise and the upcoming HBO Original Harry Potter series. Hasbro plans to develop a range … [Read more...] about Hasbro Secures Magical Harry Potter Toy License Starting in 2027
Who’s News: Disney Names Josh D’Amaro As Its Next CEO
Caption: Josh D'Amaro (right) has been named as the new CEO at The Walt Disney Company, while Dana Walden will take on the newly created role of president and Chief Creative Officer. Photo courtesy of Disney. By Gary Symons TLL Editor in Chief The Walt Disney Company has chosen Disney Experiences chairman Josh D'Amaro to replace outgoing CEO Robert (Bob) … [Read more...] about Who’s News: Disney Names Josh D’Amaro As Its Next CEO
Mattel and Hasbro Unleash New Toy Lines for KPop Demon Hunters
By Gary Symons TLL Editor in Chief Suddenly, KPop Demon Hunters are everywhere, and particularly on the toy aisle. Both Hasbro and Mattel have unveiled new toy collections at the Spielwarenmesse toy fair for the Canadian film franchise on Netflix. Mattel introduced the first products under the new global licensing program inspired by KPop Demon Hunters. The toy and … [Read more...] about Mattel and Hasbro Unleash New Toy Lines for KPop Demon Hunters
Who’s News: Asad Ayaz to Head Disney’s New Marketing and Brand Division
By Gary Symons TLL Editor in Chief The Walt Disney Company (NYSE: DIS) has announced the creation of a new enterprise marketing and brand organization. This new division will change the way Disney markets its films, TV series, brands, and consumer products around the world. The company says the move is intended to align the company’s industry-leading marketing teams … [Read more...] about Who’s News: Asad Ayaz to Head Disney’s New Marketing and Brand Division
Ladybug and Cat Noir Hit the Stage in Live Production of ‘Miraculous’
TLL Staff Miraculous characters Ladybug and Cat Noir will be getting a taste of the limelight, as partner Monlove announces plans for a live stage performance. Miraculous Corp., the joint venture between partner studios Mediawan and ZAG, says it has signed a deal with entertainment producer Monlove for the 'Miraculous Live Stage Spectacular'. Featuring superheroes Ladybug and … [Read more...] about Ladybug and Cat Noir Hit the Stage in Live Production of ‘Miraculous’
Care Bears Make Their First Foray Into Location-Based Entertainment
TLL Staff Cloudco Entertainment is expanding the Care Bears brand into location-based experiences with the opening of its first official Care Bears Play Area in the United States. The interactive play space is scheduled to debut in January at Barton Creek Square in Austin, Texas. Developed in collaboration with retail real estate company Simon, the Care Bears Play Area is … [Read more...] about Care Bears Make Their First Foray Into Location-Based Entertainment
Disney-Pixar Partner With PuraVida Foods on Healthy Frozen Meals
By Gary Symons TLL Editor in Chief Pura Vida Foods has released a new line of frozen meals that combine healthy choices with the fun of popular Disney and Pixar characters. PuraVida Foods just expanded its KidsLife brand in December with the new line of licensed frozen meals, marking the brand’s latest move into character-driven food products. “We built PuraVida on the … [Read more...] about Disney-Pixar Partner With PuraVida Foods on Healthy Frozen Meals