By Gary Symons TLL Editor in Chief There's a rumor floating around Bikini Bottom that Wendy's is about to release its own version of the Krabby Patty. The restaurant chain hasn't confirmed the news, but in late August a Reddit post on the r/Spongebob subreddit claimed to show a leaked internal memo between Wendy's and Paramount about creating a licensed "Krabby Patty … [Read more...] about Licensing Mysteries: Is Wendy’s About to Release a Real Life Krabby Patty?
Children's Shows
Dr. Seuss Enterprises Announces Licensing Program for New Dr. Seuss Babies Brand
By Allison Watkinson TLL Reporter Dr. Seuss Enterprises is launching a new brand called Dr. Seuss Babies for the infant category that features tiny versions of classic Dr. Seuss characters. To support the new brand's launch, Dr. Seuss Enterprises is kicking off an extensive licensing and merchandising program featuring the Dr. Seuss Babies. The Dr. Seuss Babies program will … [Read more...] about Dr. Seuss Enterprises Announces Licensing Program for New Dr. Seuss Babies Brand
Zoonicorn on a Licensing Roll As The Brand Heads to BLE
By Gary Symons TLL Editor in Chief The hit preschool series Zoonicorn is going into Brand Licensing Europe (BLE) with a new licensing partner, new products and the launch of its official branded Amazon portal. The show, produced by Toonz Entertainment and Zoonicorn, LLC, is now aired in more than 100 countries worldwide, and has quickly grown an enviable portfolio of … [Read more...] about Zoonicorn on a Licensing Roll As The Brand Heads to BLE
Toonz and Giffi Announce Adventures of Rusty Animated Series
By Allison Watkinson TLL Reporter Toonz Media Group and Giffi have entered a collaborative partnership to create a licensed animated series based on stories from acclaimed author, Ruskin Bond. “It is a truly delightful journey to see my stories come to life through animation," said Bond. "The thought of reaching a new generation of readers and viewers through this medium is … [Read more...] about Toonz and Giffi Announce Adventures of Rusty Animated Series
Skinnydip London Brings Totally Spies! Merch to the UK
By Allison Watkinson TLL Reporter Bulldog Licensing has secured a partnership between Banijay Kids & Family and Skinnydip London for licensed product collections inspired by the Totally Spies! series. The new partnership gives Skinnydip London the licensing rights to manufacture and distribute Totally Spies! products across multiple categories such as phone accessories, … [Read more...] about Skinnydip London Brings Totally Spies! Merch to the UK
Bones Coffee Brews Spongebob Squarepants Anniversary Collection
By Allison Watkinson TLL Reporter Bones Coffee Company has partnered with Paramount Consumer Products for a licensed coffee collection for the 25th anniversary of SpongeBob SquarePants. The licensed collection includes three new Bikini Bottom-inspired coffee flavors alongside themed mugs that feature licensed characters from the Spongebob Squarepants entertainment franchise. … [Read more...] about Bones Coffee Brews Spongebob Squarepants Anniversary Collection
Banijay Kids & Family Boosts Mr Bean with Additional Licensing Agents
By Allison Watkinson TLL Reporter Banijay Kids & Family has appointed three new licensing sub-agents to represent the Mr. Bean entertainment brand and character IP. IMG will be responsible for representing Mr. Bean throughout Japan, South Korea and South East Asia. Spacetoon Licensing will manage Mr. Bean's licensing program, including live show rights, in the Middle East. … [Read more...] about Banijay Kids & Family Boosts Mr Bean with Additional Licensing Agents
BBC Studios Restructures Its Growing Licensing Business
By Gary Symons TLL Editor in Chief BBC Studios is restructuring its consumer products and licensing business to deal with the rapid growth in that division.The studio has seen massive growth in its licensing business, thanks partly to the global success of the animated series Bluey, and other hits like the seemingly immortal Doctor Who.As a result, BBC Studios has announced a … [Read more...] about BBC Studios Restructures Its Growing Licensing Business
Hasbro and Amazon Host Peppa Pig Dance Party Campaign
By Allison Watkinson TLL Reporter Hasbro and Amazon have announced a collaborative Peppa Pig 20th anniversary partnership for a global Peppa’s Dance Party campaign.Prominently featuring Peppa's newest single, the Piggle Wiggle, Peppa’s Dance Party will deliver a wide range of live in-person events and virtual play experiences for preschoolers and families across the globe. The … [Read more...] about Hasbro and Amazon Host Peppa Pig Dance Party Campaign
Miraculous Corp and Nex Develop Miraculous Ladybug: Paris Dash Video Game
By Allison Watkinson TLL Reporter Miraculous Corp has partnered with the interactive technology company Nex to develop a high-tech runner game for the Miraculous franchise. Based on the animated TV series from Zag Studios, the Miraculous Ladybug: Paris Dash game uses proprietary motion-tracking AI tech developed by Nex that uses the players natural body movements to drive the … [Read more...] about Miraculous Corp and Nex Develop Miraculous Ladybug: Paris Dash Video Game