The Licensing Letter

TV Series

Toonz Animation Marks 25th Anniversary With Launch of Film Division

By Gary Symons TLL Editor in Chief Toonz Animation, the first global animation studio from India, is now getting into the feature film business. Toonz Animation is a company we've had our eye on for a while, as it is one of those studios leading the way in the internationalization of entertainment and licensing. For many decades the United States and to a lesser extent the … [Read more...] about Toonz Animation Marks 25th Anniversary With Launch of Film Division

Wildbrain Inks Distribution Deals in China for Children’s Entertainment Brands

By Allison Watkinson TLL Reporter WildBrain is growing its Teletubbies, Strawberry Shortcake and Caillou brands in China with a slate of new content distribution partnerships. The Strawberry Shortcake franchise has signed  distribution partnerships with the Youko and JY broadcasting networks. The licensing agreements with Youku and JY include the broadcasting rights to … [Read more...] about Wildbrain Inks Distribution Deals in China for Children’s Entertainment Brands

Millimages Signs Pair of Licensing and Distribution Deals

TLL Staff The animation house Millimages has signed a fashion deal for its Molang brand, and added a distribution partner for six of its preschool series. The licensing agreement is with Fashion UK, which secured an exclusive, multi-year partnership with Millimages for Molang. The agreement will see Fashion UK creating a new line of children's and adult apparel in the UK and … [Read more...] about Millimages Signs Pair of Licensing and Distribution Deals

Feature: Licensing Opportunities Revealed in Netflix Viewing Reports

By Gary Symons TLL Editor in Chief Licensing specialists spend a lot of time figuring out the next hot thing in entertainment, making the Netflix Engagement Report required reading. Netflix has published its second edition of What We Watched: A Netflix Engagement Report, capturing Netflix viewership from July to December 2023. This report covers 99% of all viewing on … [Read more...] about Feature: Licensing Opportunities Revealed in Netflix Viewing Reports

Brands with Influence Named Global Licensing Rep for Stan & Gran

By Allison Watkinson TLL Reporter Brands with Influence (BWI) has been named the global licensing representative for the Jellyfish Originals animated series, Stan & Gran. The Stan & Gran animated kids' series is currently being co-produced by Jellyfish Originals, Xentrix Studios and the series creator, Jollywise Media. The series is scheduled to premiere in 2025 on … [Read more...] about Brands with Influence Named Global Licensing Rep for Stan & Gran

Paramount Global Announces Leadership Shakeup

Bob Bakish Stepping Down, Trio of Execs to Share CEO Role Photo: George Cheeks, Chris McCarthy and Brian Robbins will collectively replace Bakish in a new "Office of the CEO." Photo credit: Paramount Global. By Gary Symons TLL Editor in Chief Paramount Global is making major changes, as long-time CEO Bob Bakish is stepping down, to be replaced by a three-person Office … [Read more...] about Paramount Global Announces Leadership Shakeup

Penguin Random House Announces Publishing Program for Wednesday Series

By Allison Watkinson TLL Reporter Penguin Random House and Amazon MGM Studios are launching an extensive publishing program based on the Wednesday TV series. Penguin Random House LLC is a global publishing company that provides products across numerous publishing formats including board books, novels, activity books, non-fiction, picture books and more. Launching in summer and … [Read more...] about Penguin Random House Announces Publishing Program for Wednesday Series

Amazon MGM Marks Debut at Licensing Expo As Joint Entertainment Division

By Gary Symons TLL Editor in Chief MGM is a staple at Licensing Expo, thanks to its rich catalog of films and series, and a powerful licensing program. But this year Expo attendees will see a major change to the booth. This is the first year that Amazon MGM Studios, created by the recent merger, will be exhibiting at Licensing Expo as a joint licensing division. With the two … [Read more...] about Amazon MGM Marks Debut at Licensing Expo As Joint Entertainment Division

Betty Boop Gets New Licensing Collabs Through Global Icons and Fleischer Studios

By Allison Watkinson TLL Reporter Global Icons and Fleischer Studios have signed a wide range of new licensing collaborations for the Betty Boop entertainment brand. Launched in 1930, the Betty Boop character IP was created by Max Fleischer of Fleischer Studios, in association with Paramount. Since its creation, the Betty Boop brand has been featured in a wide range of movies, … [Read more...] about Betty Boop Gets New Licensing Collabs Through Global Icons and Fleischer Studios